Badru Capslock

Overview

Meet Badru Capslock, an Indonesian content creator speaking Zlm, who's carving out a unique space online! With a strong presence on YouTube as their main stage, but also dabbling on Instagram and TikTok, Badru has amassed a dedicated following of over 1.8 million fans. While ranked in the top 90% globally at #1,775,025 and top 93% in Indonesia at #45,380, and even top 99% among Zlm speakers at #126, it's the intriguing and often spooky nature of their content that truly sets them apart.

Performance At A Glance

Badru's audience is steadily growing! They're currently seeing a healthy growth rate, with a 1.04% increase in followers over the last 30 days and a larger 3.73% jump in the last 90 days. Their fans are pretty engaged with their content, boasting an average engagement rate of 2.41%. CreatorDB gives them a score of 60/100, which shows there's definitely room to optimize their content strategy and boost their overall impact.

What They Create

Badru dives deep into a mix of "People & Blogs," "Software & Apps," and "Personal Blog" content, but their most popular videos often explore the paranormal and unexplained. Think ghost stories, urban legends, and spooky experiences! They've built a library of nearly 500 YouTube videos, complimented by a handful of Shorts, Instagram posts and reels, and TikTok videos. A recent video titled "1 MODEL VS 15 DUKUN!! TEROR POCONG SANTET KIRIMAN TEMAN PROFESI YANG GA PERNAH BERHENTI" (which translates to "1 MODEL VS 15 SHAMANS!! TERROR OF POCONG WITCHCRAFT SENT BY A COLLEAGUE WHO NEVER STOPS") garnered over 65,000 views and a solid 3.5% engagement rate, showing their audience is hooked on these tales. The combination of personal storytelling with eerie themes is definitely a winning formula.

Why They're Great & Where They Can Grow

Badru excels at tapping into the cultural fascination with the supernatural. They're also great at crafting compelling titles and thumbnails that grab attention. Plus, their consistency in uploading videos has clearly paid off. To really level up, Badru could experiment with different video formats (like longer-form documentaries or collaborations with other paranormal investigators), and focus on optimizing their YouTube SEO with better keyword research related to their specific niche.

Bottom Line

For brands, Badru offers a unique opportunity to reach a highly engaged Indonesian audience interested in spooky and mysterious content. For Badru, focusing on YouTube SEO and diversifying content formats could unlock even greater growth potential.