Naulakha Ji

Overview

Naulakha Ji is a popular Hindi-speaking content creator from India, captivating a large audience with engaging content centered around People & Blogs, Entertainment, and Reels. With a strong presence on YouTube, where they boast over 3.5 million followers, Naulakha Ji shares glimpses into their life, DIY projects, and family travel adventures. Their unique blend of relatable content has earned them a spot among the top creators in India, ranked in the top 99% in the country.

Performance At A Glance

While Naulakha Ji commands a sizable audience, their growth rate has been slightly negative recently, with a -0.15% decrease in followers over the past 30 days. Their global ranking places them in the top 100% of creators, holding the rank of #108,758. Within India, they rank in the top 99% at #11,717, and within the Hindi-speaking creator community, they rank in the top 97% at #2,683. Their fans are engaged with their content at an average rate of 0.35%. Naulakha Ji's CreatorDB score is 32/100, suggesting there's room for improvement in optimizing their content strategy for broader reach and impact.

What They Create

Naulakha Ji's content mix is primarily focused on YouTube, where they've published 202 videos and a whopping 598 Shorts! They also dabble in Instagram Reels with 7 posts. Their content spans across DIY projects ("Howto & Style"), family travel vlogs ("Travel & Events"), and general entertainment. A recent short showcasing a "Night culture program sam sand dunes #viralshort #jaisalmer #dance #rajasthani #songs #shortsfeed" garnered 3,931 views and a solid 0.69% engagement rate, highlighting the appeal of their regional cultural content. Another series of shorts focusing on expensive cars also seems to be performing well. Their content stands out by blending personal experiences with engaging visuals and tapping into trending topics and sounds.

Why They're Great & Where They Can Grow

Naulakha Ji excels at creating relatable and engaging content that resonates with a wide audience, especially within the Hindi-speaking community in India. Their travel vlogs and DIY projects offer valuable insights and inspiration, while their use of Shorts allows them to capture quick, attention-grabbing moments.

An exciting opportunity for Naulakha Ji would be to collaborate with other creators in the travel or DIY space to cross-promote their content and reach new audiences. Also, focusing on optimizing their content for SEO and using relevant keywords could significantly improve their discoverability.

Bottom Line

For brands looking to connect with a large and engaged audience in India, Naulakha Ji offers a valuable partnership opportunity. For Naulakha Ji, focusing on content diversification, strategic collaborations, and SEO optimization could be key to reigniting growth and solidifying their position as a leading content creator.