Overview

Prasar Bharati Sports is your go-to source for all things sports in India! As the official sports channel of Doordarshan, they bring you a mix of live events, highlights, and behind-the-scenes stories, mostly on their popular YouTube channel. With over 1.2 million followers, they're a major player in the Indian sports content scene, offering a unique perspective on both national and international games. While their global ranking currently sits around #520,368, their focus on the Indian market gives them a strong regional presence and a dedicated audience. They are a verified channel, so you know you can trust the content they provide.

Performance At A Glance

Prasar Bharati Sports is steadily growing, adding about 0.15% to their follower count each month. While a small jump in the last week, their 90-day growth of 4.62% shows they're on an upward trend! In India, they rank in the top 95% of all channels, showing they're making a real impact in their home country. Their fans are pretty engaged, too, with an average engagement rate of 1.56%. Their CreatorDB score is 46/100, which indicates there's room for improvement, but also shows existing strengths to build upon.

What They Create

Prasar Bharati Sports delivers a diverse range of content, from full YouTube videos to bite-sized Shorts. They cover everything from cricket and field hockey to the Khelo India Winter Games. For example, their recent video "Get ready for a frosty showdown at the 6th Khelo India Winter Games 2026, Ladakh | LIVE on DD Sports" is a great example of their event promotion. Another popular format is their "TGICS" shorts, offering untold stories and debates, like "T20 Batting Debate: Sachin-Dravid Class vs Gayle-ABD Power Hitting," which sparked a lot of conversation with its fun comparison. Their content stands out because of its official access and focus on Indian sports and athletes.

Why They're Great & Where They Can Grow

Prasar Bharati Sports excels at providing official coverage and promoting Indian sports. They have a strong connection to national events and athletes, giving them a unique voice. Their consistent output of both long-form videos and short-form content keeps their audience engaged. A great opportunity for them would be to explore more interactive content, like Q&As with athletes or live commentary during games. They could also expand their reach by collaborating with other sports creators in India.

Bottom Line

For brands looking to tap into the Indian sports market, Prasar Bharati Sports offers a trusted and authentic partnership. For the channel itself, focusing on increasing engagement through interactive content and collaborations could significantly boost their CreatorDB score and overall impact.