Kelly Edelman

Overview

Kelly Edelman is making waves in the online art world! This verified creator, with a massive following of over 4.6 million across YouTube and Instagram, is known for her engaging how-to content focused on art, drawing, and DIY projects. While she branches out with vlogs, her bread and butter is teaching others how to create! Ranking in the top 100% of global YouTube channels at #86,869, Kelly's content resonates with a wide audience looking to learn and be inspired.

Performance At A Glance

Kelly's audience is not only huge, but it's also steadily growing! While she's seeing consistent growth, with a 30-day increase of 0.75% and a 90-day jump of 2.60%, there's always room to level up. Her global reach is impressive, ranking her among the top creators worldwide and within the US (ranked #4,872). Her fans are super engaged with her content, averaging an engagement rate of 1.80% across her posts. Kelly's CreatorDB score of 74/100 indicates she's doing a solid job of connecting with her audience and creating valuable content.

What They Create

Kelly's content is a delightful mix of artistic tutorials and creative inspiration. She primarily focuses on "Howto & Style" videos, teaching viewers how to draw everything from bodies and hair to fashion designs. She uses a mix of YouTube videos and Shorts, with a smaller presence on Instagram. One recent Short, "How to draw a body ⏳️ Change ♡ size to adjust body type," garnered almost 40,000 views and shows her ability to tap into popular trends. Another standout is "Painting Flowers 💐 Rate this fashion Design 1 to 10," which boasts a high engagement rate of 2.57%. Kelly's content stands out because it's accessible, educational, and visually appealing, making art feel approachable for everyone.

Why They're Great & Where They Can Grow

Kelly excels at creating educational and engaging art content that resonates with a broad audience. Her ability to simplify complex drawing techniques and present them in short, digestible formats is a major strength. Her use of relevant hashtags is also on point. An exciting opportunity for Kelly would be to explore longer-form tutorials or even offer paid courses to delve deeper into specific art techniques. Collaborating with other artists or brands in the art space could also expand her reach and introduce her to new audiences.

Bottom Line

For brands looking to connect with a passionate art audience, Kelly Edelman is a fantastic partner. For Kelly, focusing on consistent content creation, experimenting with new formats like live streams or Q&A sessions, and actively engaging with her community could help boost her growth and engagement even further.