Jocie

Overview

Meet Jocie, a verified content creator captivating a massive audience of over 8.2 million followers across TikTok, YouTube, and Instagram! Primarily known for her ASMR content on TikTok, Jocie provides a soothing escape for her viewers. Ranked among the top creators globally, nationally, and within the English-speaking world, Jocie’s blend of relaxation, beauty, and personal connection has carved out a special niche in the online world. She is a go-to creator for many people looking to destress and unwind.

Performance At A Glance

Jocie's audience is HUGE, and although her growth rate is currently steady at 0.13% over the last 30 days, that still translates to a significant number of new followers! She holds a solid position globally, ranking in the top 100% of all creators at #117,415 worldwide, #22,170 in the US, and #53,438 among English-speaking creators. What's truly impressive is her fan engagement – an average engagement rate of 5.93% shows that her fans are super engaged with her content. Her impressive CreatorDB score of 95/100 signifies her strong overall performance and influence in the online landscape.

What They Create

Jocie's content primarily revolves around ASMR, makeup, and skincare, often blending these elements together. She creates a mix of videos, YouTube Shorts, Instagram Reels, and TikToks. Her most recent content includes relaxing ASMR videos like "ASMR Helping You Fall Back Asleep 🌙" which uses personal attention and relaxation techniques to help viewers drift off. She also experiments with different ASMR environments, such as "ASMR Outside in a Tropical Garden 🌿," which combines nature sounds with whispers and tapping for a unique sensory experience. This combination of relaxing sounds and visuals is what makes her content so appealing.

Why They're Great & Where They Can Grow

Jocie excels at creating a strong sense of connection with her audience. Her commitment to consistent posting and the variety of her ASMR themes are definite strengths. Her engagement rate is also amazing! To further enhance her reach, Jocie could explore collaborations with other ASMR creators or beauty brands. Given the success of her "Tropical Garden ASMR" short, expanding into more location-based ASMR could also be a great avenue for growth.

Bottom Line

For brands looking to tap into a highly engaged audience interested in beauty, relaxation, and self-care, Jocie is an ideal partner. For Jocie, continuing to experiment with different ASMR styles and locations, along with strategic collaborations, could unlock even greater potential for growth and increased visibility.