Mariano Razo

Overview

Mariano Razo is a major force in the Spanish-speaking digital world, capturing hearts with his entertaining and engaging content. Primarily dominating YouTube, but also spreading his influence across Instagram and TikTok, Mariano ranks within the top percentages globally, specifically at #12,067. He's built an impressive following of over 54 million fans who tune in for his playful personality and captivating videos. He's a master of short-form content, consistently delivering viral-worthy moments that keep his audience coming back for more.

Performance At A Glance

Mariano's audience is massive and continues to grow! He's seeing a healthy growth rate of 2.06% per month, adding to his already gigantic fanbase. Globally and within Mexico, he's performing incredibly well, placing him in the top percentages in both rankings. But the real kicker? His fans are super engaged with his content, clocking in an average engagement rate of nearly 4%! This means people aren't just watching; they're liking, commenting, and sharing. CreatorDB gives him a score of 91/100, confirming he's doing almost everything right!

What They Create

Mariano's bread and butter is entertainment, plain and simple! He creates short, punchy videos that cover everything from quirky challenges to mind-bending visual tricks, often categorized as "People & Blogs." He's a master of YouTube Shorts, regularly posting content designed to go viral. Take, for example, his video "Cuál es la forma más RÁPIDA de pelar?🍎😏💦" (What's the FASTEST way to peel?). It racked up a whopping 14.8 million views! He also experiments with gaming content, particularly related to Battle Royale-style games, and highlights universal topics that resonate with a broad audience. His videos are quick, fun, and designed for maximum shareability.

Why They're Great & Where They Can Grow

Mariano shines at creating highly engaging short-form content, consistently producing viral hits. He's also great at tapping into trending topics and challenges, making his content feel fresh and relevant. And his strong engagement rate proves he knows how to connect with his audience! An exciting opportunity for Mariano could be expanding his presence on platforms like Instagram, where he currently has a smaller footprint. Collaborating with other big creators in the Spanish-speaking world could also open doors to even wider audiences.

Bottom Line

Mariano Razo is a digital entertainment powerhouse! For brands looking to tap into a huge, engaged Spanish-speaking audience, he's a dream partner. For Mariano, focusing on consistent cross-platform promotion and exploring deeper collaborations could take his already impressive career to the next level.