Milele

Overview

Milele is carving out a serious space in the automotive world, particularly on YouTube. With over 1 million followers and a verified badge, Milele brings a unique perspective to car reviews, test drives, and automotive tech. They're not just showing off cars; they're diving deep into the details that car enthusiasts crave. Ranking in the top 97% of all creators globally (around #500,767) and the top 90% in the United Arab Emirates, Milele is clearly connecting with a global audience.

Performance At A Glance

Milele's fanbase is growing steadily! They're currently seeing a 5.42% growth rate monthly, which is great. Their audience is super engaged with their content, showing an average engagement rate of 1.79% - that means people are actually reacting and caring about what they're posting. Their videos average almost 25,000 views, showing solid reach. Plus, their CreatorDB score is a whopping 97 out of 100, indicating a strong and consistent content strategy. This score suggests they're doing almost everything right!

What They Create

Milele's content is all about cars, cars, cars! They produce a mix of long-form YouTube videos and snappy Shorts, plus Instagram posts and Reels to keep their audience engaged across platforms. They focus on luxury cars, test drives, and the latest automotive technology.

Looking at recent content, their Shorts are performing well. For example, their "This Christmas, unwrap 10% OFF on top brands 🎄🚗✨" Short got over 8,700 views and a solid 6.65% engagement rate. This shows their audience responds well to deals and promotions related to their favorite cars. Another hit was "What’s on your Christmas car wishlist? 🎄🚗", which racked up over 11,000 views. Overall, Milele’s content stands out because it’s both informative and entertaining, catering to a wide range of car lovers.

Why They're Great & Where They Can Grow

Milele is fantastic at creating engaging Shorts content, diving into automotive tech, and consistently delivering high-quality reviews. To level up, they could experiment more with collaborations with other automotive influencers or brands. They could also try interactive content like polls or Q&A sessions to further boost engagement and build a stronger community.

Bottom Line

For brands in the automotive or luxury space, Milele is a fantastic partner. Their engaged audience and high CreatorDB score make them a reliable choice. For Milele, continuing to experiment with new content formats and collaborations could unlock even greater reach and engagement.