Overview

ROSÉ, a verified creator hailing from South Korea, is a global sensation with a strong presence across YouTube, Instagram, and TikTok. While she juggles multiple platforms, TikTok is undeniably her main stage. With a massive following of over 71.5 million fans, ROSÉ has carved out a significant space for herself in the digital world. Currently, she holds a global ranking in the top 97% of creators, making her a notable figure in the online landscape.

Performance At A Glance

Even with such a large existing audience, keeping it active and growing can be a challenge. While her overall follower count has seen minimal growth in the last month, she's experienced positive growth over the last 7 days. ROSÉ's global ranking places her in the top 97% of all creators, and she is in the top 10 creators in South Korea. What truly sets her apart is her incredible average engagement rate of almost 8%! This shows that her fans are super engaged with her content. Her CreatorDB score is a whopping 95 out of 100, which means she's doing a fantastic job of creating compelling content and connecting with her audience.

What They Create

ROSÉ's content is a delightful mix of music, vlogs, and personal glimpses into her life. She uses a variety of formats, including YouTube videos and Shorts, Instagram posts and Reels, and of course, her popular TikTok videos. You'll find everything from official music videos and live concert highlights to behind-the-scenes glimpses and covers of popular songs. A recent YouTube video celebrating "one year of 'rosie'" generated over half a million views and a stellar 23.96% engagement rate, proving that her fans love seeing personal reflections. Another recent highlight is the fun TikTok post giving a shoutout to Bruno Mars, which racked up over 1.2 million views! Her content stands out because it feels authentic and gives fans a peek into her life and passions.

Why They're Great & Where They Can Grow

ROSÉ excels at creating engaging music-related content, sharing personal moments with her fans, and leveraging short-form video to maximize reach. She also does a great job of collaborating with other creators, which is a great way to attract new audiences. An exciting opportunity for ROSÉ would be to explore more interactive content, like Q&As or live streams, to further strengthen her connection with her fans. Another path would be to delve deeper into specific niches within music or lifestyle, potentially attracting even more dedicated followers.

Bottom Line

For brands, ROSÉ presents a fantastic opportunity to reach a massive and engaged audience, especially if your brand aligns with music, lifestyle, or entertainment. For ROSÉ, continuing to experiment with different content formats and engaging directly with her fans will only solidify her position as a top creator.