Overview

Tayo the Little Bus is a global phenomenon, bringing joy and educational content to millions of children worldwide! This verified creator has built a massive following of over 14 million fans across platforms like YouTube, Instagram, and TikTok, with YouTube being their primary hub. While ranking within the top 96% of all creators globally at #801,361, Tayo's cheerful animations and catchy tunes make learning fun and engaging, solidifying their position as a beloved character in the kids' entertainment space.

Performance At A Glance

Tayo's audience is HUGE and still growing! While the 7-day growth is currently stable, they've seen a solid 0.69% increase in followers over the last 30 days, and a respectable 2.16% jump in the last 90 days. Their content scores a solid 76/100 on the CreatorDB scale, showing strong overall performance. Fans are also quite engaged, with an average engagement rate of 1.53% across all content. That means viewers aren't just watching, they're liking, commenting, and sharing the Tayo love! Regarding their ranking, they are doing extremely well in the USA (Rank: #522) even though their language ranking isn't as high (Rank: #15,899).

What They Create

Tayo the Little Bus primarily focuses on creating animated videos tailored for young children. You'll find everything from full episodes and engaging compilations to catchy nursery rhymes and bite-sized Shorts. For example, their "Super Wheels Khan Highlights | Best Rescue Moments Compilation | Tayo Rescue Team Story for Kids" video is a hit with over 128,000 views, showcasing the exciting adventures of the rescue team. Another popular format is the "Rescue Team Mission Complete! | Rescue Tayo Compilation | Tayo Rescue Team Story" which has over 81,000 views. The content is bright, colorful, and perfectly tailored for its target demographic. Plus, the incorporation of educational themes makes it a win-win for kids and parents alike!

Why They're Great & Where They Can Grow

Tayo excels at creating engaging, educational content that resonates with young children. Their consistent release schedule and use of familiar characters are a winning formula. They're also doing a great job of diversifying their content across different formats like Shorts and Reels. An exciting opportunity would be to explore interactive content, like polls or Q&A sessions with the characters, to further boost engagement. Collaborating with other popular kids' channels could also introduce Tayo to a whole new audience.

Bottom Line

Brands looking for a family-friendly partner with a massive reach should definitely consider Tayo the Little Bus. For Tayo, focusing on increasing engagement metrics and exploring new content formats could take their channel to the next level.