Crafted Workshop

Overview

Crafted Workshop is a YouTube channel (with a strong presence on Instagram too!) that's quickly becoming a go-to resource for DIY enthusiasts, woodworking hobbyists, and anyone looking to upgrade their home or garage. Think of them as your friendly neighborhood experts, sharing step-by-step guides, tool tips, and inspiring project ideas. With over 1.19 million followers, they've built a dedicated community around their practical and engaging content. While ranked in the top 96% globally on CreatorDB, their potential is even bigger!

Performance At A Glance

Crafted Workshop is experiencing steady growth, adding new subscribers every month. They're growing at a rate of 0.81% monthly, which is a solid foundation. They rank in the top 95% of creators in the USA, and their audience is pretty engaged, averaging a 1.72% engagement rate across their content. Their CreatorDB score of 89/100 is excellent, indicating a strong overall performance based on audience size, engagement, and content quality. This means they are consistently creating valuable content that resonates with their audience.

What They Create

Crafted Workshop serves up a delicious mix of how-to videos, project showcases, and tool reviews, primarily on YouTube. They cover everything from woodworking basics and home decor projects to garage transformations and engineering principles. They also use Instagram to share shorter content like Reels and behind-the-scenes glimpses.

One recent series, "Transforming My Garage Into A Workshop," has been a big hit. Part 2, covering plywood walls and outlets, is particularly popular with over 200,000 views! These videos are standouts because they take viewers through a complete project, offering practical advice and visual inspiration. Their content stands out because of its clear, concise instructions, professional production quality, and relatable approach to DIY.

Why They're Great & Where They Can Grow

Crafted Workshop excels at providing practical, step-by-step guides, creating high-quality visuals, and focusing on topics that resonate with their target audience.

One exciting opportunity would be to dive deeper into specific woodworking niches or explore collaborations with other DIY creators. Also, given the popularity of their garage transformation series, consider developing a paid course or ebook with more detailed plans and resources.

Bottom Line

For brands in the tool, home improvement, or automotive spaces, Crafted Workshop is a fantastic partner to reach a highly engaged audience of DIY enthusiasts. For Crafted Workshop, focusing on building deeper relationships with their existing audience through Q&A sessions or live streams could lead to even greater engagement and growth.