IL LATO POSITIVO

Overview

IL LATO POSITIVO is a verified Italian YouTube channel that unravels the mysteries of the universe and everyday life through fascinating "Howto & Style" content. With a massive following of over 3 million subscribers, they’ve built a dedicated community eager to learn about everything from space exploration to everyday life hacks. While their global ranking sits at a respectable #17,930, their influence truly shines within Italy, where they hold the #62 spot. They are also ranked #29 for Italian language channels.

Performance At A Glance

Although their subscriber count remains steady, the engagement rate of 1.90% shows that their existing audience is actively watching and interacting with their content. This indicates a loyal fanbase. IL LATO POSITIVO’s CreatorDB score is 45/100, suggesting room for improvement in optimizing their content strategy for wider reach and impact. While not growing at the moment, their videos are still getting views.

What They Create

IL LATO POSITIVO is known for creating informative and engaging content, primarily through YouTube videos (654 videos) and a smaller number of YouTube Shorts (128 shorts). They explore a variety of topics, with a particular emphasis on space and science. A recent video titled "L'Oggetto più Letale dello Spazio Sta Per Colpire!" (The Most Lethal Object in Space is About to Hit!) garnered over 1,600 views and a 2.37% engagement rate, demonstrating the audience's interest in space-related topics. Another video titled "Persone in tutto il mondo vedono quest'uomo nel sonno, chi è?" (People all over the world see this man in their sleep, who is he?) is a great example of their broader reach.

Why They're Great & Where They Can Grow

IL LATO POSITIVO excels at creating informative content that resonates with a large Italian-speaking audience. Their strength lies in their ability to explain complex topics in an accessible and engaging way. To boost their growth, IL LATO POSITIVO could experiment with collaborations with other Italian YouTubers in similar niches. They could also try adding more interactive elements to their videos, like polls or Q&A sessions, to further boost engagement.

Bottom Line

For brands looking to connect with a large, engaged Italian audience interested in science, space, and lifestyle topics, IL LATO POSITIVO is a great partner. To level up their game, IL LATO POSITIVO could focus on optimizing video titles and thumbnails for better search visibility and explore trending topics to tap into broader audience interests.