REGAE

Overview

REGAE is a Russian-speaking content creator based in the USA who's captured the attention of over 24 million followers, primarily on Instagram! This verified creator isn't just building an audience; they're cultivating a community with their diverse content. Think of them as a multifaceted artist, dabbling in music, entertainment, and even a bit of "how-to & style" – all rolled into one engaging package. Ranked at #13,382 globally, REGAE is making waves and their unique blend of content clearly resonates with a massive audience.

Performance At A Glance

REGAE's got a huge fanbase of over 24 million, and while their growth is steady (currently at 0.22% over the last 30 days), there's definitely room to accelerate! Globally, they're ranking in the top percentile, holding the #13,382 spot. In the US, they rank at #1,034, and within the Russian-speaking creator community, they are #67. Their fans are super engaged with their content, boasting an average engagement rate of 1.31%. CreatorDB gives them a solid score of 74/100, showing they're doing a lot right!

What They Create

REGAE's content is a real mixed bag, which is part of its charm! They create a ton of content on YouTube, from longer-form videos (256) to bite-sized Shorts (305). On Instagram, they focus on posts (17) and Reels (12). Recently, their Shorts have been particularly popular. For example, "Я потеряла её #supersofi" (I lost her) racked up nearly 67,000 views and 1,300 likes! Their content covers everything from music and entertainment to relatable life moments, often incorporating the hashtag #supersofi, which seems to be a key part of their brand. They clearly know how to grab attention with catchy tunes and relatable scenarios.

Why They're Great & Where They Can Grow

REGAE really shines at creating diverse content, engaging with a large audience, and building a strong brand identity around the #supersofi hashtag. They're also great at keeping up with trends, utilizing YouTube Shorts and Instagram Reels effectively. An exciting opportunity could be to collaborate with other Russian-speaking creators in the US to expand their reach. They could also focus on creating more consistent content on Instagram to match the volume they produce for YouTube.

Bottom Line

For brands looking to tap into a massive, engaged Russian-speaking audience, REGAE is a fantastic partner. For REGAE themselves, focusing on cross-promotion between YouTube and Instagram could drive even more growth. Keep creating relatable and diverse content – your audience loves it!