LIGHTS ARE OFF

Overview

LIGHTS ARE OFF is captivating audiences worldwide with their unique blend of entertainment, horror, and gaming content. This verified creator boasts over 29 million followers, primarily on TikTok, where they've carved out a niche for themselves with intriguing short videos and creative storytelling. Currently ranked among the top creators globally, LIGHTS ARE OFF is a force to be reckoned with in the digital content landscape. Their innovative approach to storytelling and visually engaging content keeps fans coming back for more.

Performance At A Glance

LIGHTS ARE OFF boasts a massive audience and is steadily expanding their reach. While their growth rate is currently moderate at 0.23% over the last 30 days, their sheer follower count speaks volumes about their influence. Globally, they’re ranked in the top percentile of creators (#28,540) and hold a similarly impressive position within the US (#5,685). Their fans are super engaged with an average engagement rate of 13.21%, significantly higher than many creators with similar follower counts. Their CreatorDB score of 77/100 indicates strong overall performance and potential for even greater success.

What They Create

LIGHTS ARE OFF crafts a diverse range of content, spanning across YouTube, Instagram, and TikTok. They're known for their short, attention-grabbing videos, particularly on TikTok, where they explore horror, gaming, and animation themes. Take, for instance, their recent video, "My Self-Aware Robot Escaped!" which garnered over 3.4 million views, showcasing their ability to create suspenseful narratives. Or consider their "Who wins the Pumpkin Pageant?" short, a quirky and engaging piece that taps into the Halloween spirit. Their content often features elements of the uncanny and the unexpected, setting them apart from typical entertainment creators.

Why They're Great & Where They Can Grow

LIGHTS ARE OFF excels at creating highly engaging short-form content, crafting intriguing narratives, and tapping into popular trends. Their strength lies in their ability to blend horror and humor, appealing to a broad audience. An exciting opportunity could be exploring collaborations with other creators in the gaming or animation space to reach new viewers. They could also experiment with longer-form content on YouTube to delve deeper into their storytelling.

Bottom Line

For brands seeking to connect with a highly engaged and massive audience, LIGHTS ARE OFF presents a compelling partnership opportunity. For LIGHTS ARE OFF, consider diversifying content formats and exploring strategic collaborations to further amplify their reach and solidify their position as a leading content creator.