Not Just Bikes

Overview

Not Just Bikes is a YouTube channel dedicated to creating a better, more sustainable urban future. Based in the Netherlands, this creator champions cycling, public transit, and walkable cities, contrasting them with car-centric urban planning, particularly in North America. With over 1.43 million subscribers, Not Just Bikes is a powerful voice in urban planning and transportation advocacy. Their engaging and informative videos have earned them a global ranking in the top 2% of all YouTube channels (#47,754).

Performance At A Glance

Not Just Bikes boasts a strong and engaged audience. While their 7-day growth has been flat, they're still growing steadily, adding 0.68% to their subscriber base each month. Their global ranking places them in the top 2% of all YouTube channels worldwide, and their channel ranks among the top 1% in the Netherlands. What's really impressive is their engagement rate of 5.15% – meaning their fans are super engaged with their content. Plus, their CreatorDB score of 98/100 shows they're excelling at creating high-quality, valuable content.

What They Create

Not Just Bikes primarily creates long-form YouTube videos, complemented by shorter YouTube Shorts. Their content covers a wide range of topics related to urban planning, transportation, and sustainable living. Think deep dives into bicycle infrastructure, comparisons of European and North American cities, and critiques of car dependency.

One recent video, "Keep these Stupid American Trucks out of Europe," sparked a lot of conversation with over 724,000 views and a high engagement rate of 9.09%. Another video, "This is Why Cycling is Dangerous in America (Vehicular Cycling)," garnered over 823,000 views, highlighting the channel's ability to generate discussion around important issues. Their content stands out because it's well-researched, visually compelling, and presents a clear point of view.

Why They're Great & Where They Can Grow

Not Just Bikes excels at creating informative and engaging content that resonates with a passionate audience. They're particularly good at:

• Explaining complex urban planning concepts in an accessible way.
• Using strong visuals and real-world examples to illustrate their points.
• Fostering a sense of community around sustainable transportation and urbanism.

One exciting opportunity they could explore is creating more content focused on practical solutions and actionable steps that viewers can take to improve their own communities. Additionally, exploring collaborations with other creators in the sustainability and urban planning space could broaden their reach.

Bottom Line

Not Just Bikes is a fantastic channel for brands looking to connect with an audience passionate about sustainable living and urban planning. For the creator, focusing on community engagement and exploring collaborative opportunities could further amplify their message and impact.