الحكاية

Overview

الحكاية (Al Hekaya), meaning "The Story" in Arabic, is a YouTube-centric content creator based in Egypt, bringing news, politics, entertainment, sports, and even TV program excerpts to over 3.3 million followers. Verified and carving out a significant space in the Arabic-speaking digital landscape, الحكاية offers a blend of informative and engaging content. While their global ranking sits at #145,550, their influence within Egypt and the Arabic language community is quite strong, ranking within the top 97% and 98% respectively. Their unique value comes from their ability to bridge serious topics with accessible storytelling, making complex issues understandable and relatable for a broad audience.

Performance At A Glance

الحكاية boasts a substantial following, and they're growing steadily! While their 30-day growth rate is 0.16%, their 90-day growth shows a more impressive 1.69%, suggesting momentum is building. Their fans are quite engaged, with an average engagement rate of 0.72%. This means that for every view, a good number of people are liking and interacting with their content. CreatorDB gives them a score of 54/100. This means there's room to improve, but it also shows a solid foundation to build upon. This score takes into account engagement, growth, and consistency, so it's a helpful overall indicator.

What They Create

الحكاية primarily creates videos on YouTube, offering a diverse range of content. You'll find everything from in-depth analyses of current events to highlights from TV programs and sports commentary. They also dabble in YouTube Shorts and have a small presence on Instagram. A recent standout video features عمرو أديب's commentary on the "joy awards" in Riyadh, praising its dazzling spectacle – this video alone garnered over 4,400 views and a high engagement rate of 2.09%! Their content stands out because of its timeliness, the inclusion of respected commentators, and the variety of topics covered, ensuring there's something for everyone.

Why They're Great & Where They Can Grow

الحكاية excels at curating and presenting timely content, especially leveraging the popularity of figures like Amr Adeeb. They also do a great job of covering a wide range of topics, appealing to a diverse audience. Their consistent output of videos is commendable. Exciting opportunities could include expanding their presence on Instagram with more engaging visuals and behind-the-scenes content. They could also explore collaborations with other Arabic-speaking creators to reach new audiences.

Bottom Line

For brands looking to reach a large and engaged Arabic-speaking audience, الحكاية offers a fantastic partnership opportunity. For الحكاية themselves, focusing on optimizing their Instagram presence and continuing to create high-quality, relevant video content will be key to further growth and success.