KIRK

Overview

KIRK, better known as DaBaby, is a major player in the music scene, especially the world of hip hop. As a verified creator with a massive following of over 31 million on Instagram, which is his primary platform, DaBaby has established a strong presence. He's not just popular; he's influential, currently sitting at rank #7,720 globally, showing his reach extends far and wide. His music videos and audio tracks consistently attract hundreds of thousands of views, solidifying his position as a force in the entertainment industry.

Performance At A Glance

DaBaby's audience is HUGE and still growing! With over 31 million followers, he's expanding at a rate of around 0.45% per month, which is impressive at this scale. Globally, he's in the top percentiles of creators, and he holds a strong position within the USA. His fans are pretty engaged, too! His average engagement rate is 2.28%, meaning people are actually interacting with his content. CreatorDB gives him a score of 61 out of 100, suggesting there's room to grow, but he's already doing a lot right.

What They Create

DaBaby is all about the music! He primarily creates music videos and audio tracks, dropping them on YouTube and teasing them on Instagram. He releases full-length music videos, shorter YouTube Shorts, and even just official audio tracks. A recent example is "DABABY - DON’T INSULT ME (Official Video)," which racked up over half a million views and shows his signature style. He has also released audio tracks for the same song which shows a trend of releasing audio and video versions of songs. His content stands out because of his unique flow, catchy beats, and often controversial persona, making him a must-watch for hip-hop fans.

Why They're Great & Where They Can Grow

DaBaby's strengths lie in his established brand, loyal fanbase, and consistent output of music. He knows how to generate buzz and get people talking. To take things to the next level, he could explore more collaborative content with other influencers or artists, and possibly experiment with different content formats to reach new audiences beyond music-focused videos.

Bottom Line

For brands looking to tap into a massive and engaged audience within the hip-hop community, DaBaby is a strong option. For DaBaby himself, focusing on even more consistent content and exploring new content types could help him boost his CreatorDB score and further solidify his position as a top creator.