Overview

The S is a seriously creative YouTuber crafting amazing things primarily from cardboard! Think life-sized low-poly deer, ingenious toy designs with ejecting systems, and foldable crafts that will blow your mind. They’ve built a dedicated fanbase of over 3.7 million subscribers who are captivated by their unique blend of DIY, tech, and toy-making. While their global rank sits at #13,354, placing them in the top 100% of creators, it's clear that their potential for growth is huge.

Performance At A Glance

While The S has a massive following of 3.76 million, their growth rate is currently at 0.00% across the board for the last week, month, and quarter. This is definitely an area to watch. They currently rank in the top 100% of YouTubers globally, within the US, and among English-speaking channels. Their fans are pretty engaged with their content, showing an average engagement rate of 1.56%. Their CreatorDB score is a solid 80/100, suggesting they're doing a lot right in terms of content quality and overall platform management.

What They Create

The S is all about Howto & Style, but with a super cool twist! They primarily create longer-form YouTube videos showcasing their incredible cardboard creations. Recent hits include "My NEW Cardboard Toy Design has a Realistic Ejecting System!" (over 123k views) where they show off a toy they designed with, you guessed it, a realistic ejecting system! Another popular video is "Amazing Foldable DIY Cardboard Craft" (over 135k views), proving their audience loves clever and practical projects. They also dabble in Shorts, but their main focus and strength lies in their detailed and captivating video builds. What makes their content stand out is the sheer ingenuity and craftsmanship they bring to otherwise ordinary materials.

Why They're Great & Where They Can Grow

The S is exceptionally skilled at:

• Originality: Their ideas are fresh and unlike anything else on YouTube.
• Craftsmanship: The execution of their projects is top-notch, making them visually appealing and inspiring.
• Niche Focus: They've carved out a specific niche (cardboard creations) and dominate it.

A great opportunity would be:

• Collaborations: Partnering with other DIY or tech-focused creators could expose them to new audiences and boost growth.

Bottom Line

For brands in the DIY, craft, or toy space, The S presents a fantastic partnership opportunity to reach a highly engaged audience. For The S, focusing on collaborations and experimenting with different content formats might be the key to unlocking even greater growth potential.