Noticias Caracol

Overview

Noticias Caracol is a major news source delivering the latest happenings in Colombia and beyond, primarily through their popular YouTube channel. With a massive following of over 12.8 million subscribers, they keep viewers informed with up-to-the-minute reports and in-depth coverage. Their dedication to delivering timely information has earned them a solid reputation, placing them in the top percentage of YouTube channels globally at rank #17,492. Their content is vital for Colombians seeking to stay informed about the issues shaping their lives.

Performance At A Glance

Noticias Caracol's audience is huge and still growing! They're currently expanding at a rate of over 4% per month, meaning their reach is constantly increasing. Regionally, they're a powerhouse, ranking as the 60th most popular channel in Colombia. Their fans are pretty engaged, with an average engagement rate of 1.32% across their content. CreatorDB gives them a score of 85 out of 100, which means they are doing very well compared to similar channels. That score reflects their overall performance, from audience growth to engagement levels.

What They Create

Noticias Caracol delivers a mix of news coverage spanning current events, politics, weather updates, and even some human interest stories. They primarily use YouTube videos, but they also experiment with YouTube Shorts for quick news bites. A recent video covering the "Agencia Nacional de Tierras entrega más de 1.100 hectáreas a campesinos en Antioquia" (National Land Agency delivers more than 1,100 hectares to farmers in Antioquia) saw a good engagement rate of 8.79%. Similarly, their report on the "Legalizan captura de José Ignacio Camargo, implicado en robo y accidente fatal en Engativá" (Legalize capture of José Ignacio Camargo, involved in robbery and fatal accident in Engativá) shows they're covering important local stories. Their content stands out because it's relevant, timely, and directly impacts the lives of their viewers.

Why They're Great & Where They Can Grow

Noticias Caracol excels at delivering consistent, relevant news content, fostering a large and active community. They’re also great at covering a diverse range of topics, from national politics to local events. An exciting opportunity for them would be to experiment more with interactive content like Q&As with journalists or live streams during major events. They could also tailor some of their existing content to shorter-form platforms like TikTok to attract a younger audience.

Bottom Line

For brands looking to reach a broad Colombian audience, Noticias Caracol is an excellent partner. For Noticias Caracol themselves, focusing on increasing engagement through interactive content and expanding to new platforms could further solidify their position as a leading news source.