RUBI&OG

Overview

Meet RUBI&OG, a dynamic duo captivating audiences on TikTok and YouTube with their entertaining relationship content! They specialize in vlogs, couple's travel adventures, and relatable couple moments, sprinkled with playful pranks. While TikTok is their main stage, with 871,100 followers, they also dabble in YouTube videos and Shorts. Currently ranked in the top 90% of global creators at #484,567, RUBI&OG bring a lighthearted and engaging perspective to the world of online entertainment.

Performance At A Glance

RUBI&OG have built a substantial following, but their growth has slowed recently, showing a slight dip of -0.14% over the last 30 days. While their global ranking places them in the top 90% of creators, their engagement rate stands at a solid 2.05%, meaning their fans are pretty active and interactive with their content. Their CreatorDB score of 71/100 indicates a good overall performance, suggesting consistent content creation and audience engagement. They are in the top 92% of creators in the USA and top 90% in English speaking creators.

What They Create

RUBI&OG primarily create short-form videos, especially on TikTok, focusing on relatable relationship scenarios, travel snippets, and lighthearted pranks. They also have a presence on YouTube with both regular videos and Shorts. One of their recent shorts, tagged with #relationship and #relationships, garnered nearly 30,000 views, showcasing the audience's appetite for relationship-focused content. Another recent post, "Follow for more Gentleman Gestures," highlights their ability to create shareable and engaging content around everyday interactions. Their content stands out because it's relatable, fun, and offers a glimpse into their lives as a couple.

Why They're Great & Where They Can Grow

RUBI&OG excel at creating relatable content that resonates with their audience. Their strengths lie in showcasing authentic couple moments, incorporating humor effectively, and using trending hashtags to increase visibility. An exciting opportunity for them would be to experiment with longer-form content on YouTube to delve deeper into travel experiences or relationship advice. They could also try collaborating with other creators in the relationship/comedy space to reach new audiences and create even more engaging content.

Bottom Line

For brands looking to connect with a young, engaged audience interested in relationships, travel, and lifestyle, RUBI&OG offer a fantastic partnership opportunity. RUBI&OG could benefit from experimenting with more consistent content posting and focusing on content pillars that consistently generate high engagement.