J.I.D

Overview

J.I.D isn't just another artist; he's a lyrical powerhouse carving his own lane in the music world. Primarily on Instagram, where he boasts a following of over 3.5 million fans, J.I.D connects with his audience through a mix of music videos, behind-the-scenes glimpses, and personal updates. While ranked in the top 3% of creators globally, within the US, and amongst English-speaking creators, his unique artistry and engaging personality truly set him apart. He's more than just an artist; he's a brand.

Performance At A Glance

J.I.D's fanbase is solid and steadily growing! He's expanding at a rate of 1.75% monthly, showing consistent upward momentum. His global and regional rankings place him in the top 3% of all creators, proving he's got a significant reach. But it's not just about size; his fans are super engaged with his content, with an average engagement rate of 3.60%. His CreatorDB score of 87/100 highlights his strong overall performance, indicating he's doing a lot of things right in terms of content quality and audience connection.

What They Create

J.I.D's content spans across YouTube, Instagram, and TikTok, but he focuses primarily on Instagram to connect with his audience. He is focused on music. He creates music videos, audio releases, and snippets of his personal life. Recently, his music video for "Community" featuring Clipse, Pusha T & Malice, blew up with over 2.2 million views and 114,000 likes, showcasing his ability to collaborate with big names and generate major buzz. His content stands out because it's authentic, raw, and features his incredible lyrical talent. He isn't afraid to experiment with different sounds and visuals, keeping his audience hooked.

Why They're Great & Where They Can Grow

J.I.D excels at creating high-quality music videos, fostering strong collaborations with other artists, and maintaining a consistently engaged audience. One exciting opportunity for him would be to lean more into behind-the-scenes content, giving fans an even closer look at his creative process. Another avenue would be to create more short-form content on TikTok to introduce his music to a wider audience.

Bottom Line

For brands looking to tap into a dedicated and engaged fanbase, J.I.D is a fantastic partner. For J.I.D, experimenting with more interactive content, like Q&As or live streams, could further strengthen his connection with his followers.