Praya Brother

Overview

Praya Brother is a verified Indonesian content creator making waves on YouTube and Instagram. Think relatable everyday moments mixed with a dash of Indonesian culture, all packaged into engaging videos and shorts. With a massive following of over 5.3 million, Praya Brother shares slices of life that resonate with a broad audience. While their global ranking currently sits around #1,862,031, they are firmly established and well-known within the Indonesian digital landscape. Their content offers a glimpse into their world, making them a popular figure in the Indonesian online community.

Performance At A Glance

While Praya Brother boasts a huge audience, their growth has seen a slight dip recently, with a -0.19% decrease over the past 30 days. However, with over 5 million followers, they still hold significant influence. Globally, they rank within the top 88% of creators, and a similar ranking holds true within Indonesia and for Indonesian-language content. Their fans are pretty engaged, with an average engagement rate of 0.71% across their content. CreatorDB gives them a score of 72/100, indicating solid overall performance and potential for even greater things.

What They Create

Praya Brother's content is a diverse mix of vlogs, shorts, and posts that cover a range of topics. You'll find everything from cooking tutorials and travel adventures to comedic skits and heartwarming moments. Their YouTube channel features both longer videos and shorter clips, while their Instagram presence is maintained with posts and Reels. One recent short, "When Praya was still in elementary school, he read poetry," gained over 28,000 views and a solid engagement rate, showcasing the appeal of nostalgic and personal content. Another video showing Praya transporting goods during school holidays also performed well. What makes their content stand out is its authentic and relatable nature, often focusing on everyday life and experiences.

Why They're Great & Where They Can Grow

Praya Brother excels at creating relatable content that resonates with a wide audience, particularly within Indonesia. Their ability to blend personal experiences with broader themes like travel and comedy is a definite strength. They also do a good job of diversifying their content formats across YouTube and Instagram. An exciting opportunity for Praya Brother could be to collaborate with other Indonesian creators to reach new audiences. They could also explore more interactive content, like Q&As or live streams, to deepen their connection with their existing fanbase.

Bottom Line

Praya Brother is a well-established creator with a strong following in Indonesia, making them an attractive partner for brands looking to connect with this market. For Praya Brother, focusing on consistent content creation and exploring interactive formats could help reignite growth and further solidify their position in the Indonesian digital space.