Overview

Mayra Gaiato is a Brazilian content creator dedicated to child development and autism awareness, connecting with a global audience through her engaging content. With nearly 1.9 million followers, Mayra shares valuable insights and practical advice, primarily on YouTube, making her a trusted voice in the parenting and education space. Her videos and shorts offer guidance and support to families navigating the complexities of autism and child development. Mayra's global ranking places her in the top 1% of creators worldwide, solidifying her position as a key influencer in her niche.

Performance At A Glance

Mayra's channel is really taking off! She's growing at a healthy clip of just over 1% per month. Her audience is clearly responding to her content, and her nearly 1.9 million followers are super engaged with an average engagement rate of 5.16%. This means they're actively liking, commenting, and sharing her videos! Globally, she's ranking in the top 1%, and in Brazil, she's in the top 5% - pretty impressive! Her CreatorDB score is 56/100 which shows she has a solid online presence and a good foundation to build on.

What They Create

Mayra's content focuses on education and child care, specifically around autism and child development. She uses a mix of YouTube videos and Shorts to deliver her message. For example, one recent Short, "Autismo Regressivo: Quando Seu Filho “Desaprende”" (Regressive Autism: When Your Child "Unlearns"), garnered over 3,000 views and a solid engagement rate, proving her ability to connect with her audience on important topics. She also creates content in English, like "You are making a huge mistake in dealing with autism in teenagers!" broadening her reach. Her content stands out because it’s informative, practical, and delivered with empathy, making it a valuable resource for parents and caregivers.

Why They're Great & Where They Can Grow

Mayra excels at creating relatable content that tackles complex topics in an accessible way. Her ability to produce both long-form videos and short-form content allows her to reach a wide audience. Furthermore, her dual-language approach (Portuguese and English) significantly expands her impact. An exciting opportunity for Mayra would be to explore collaborations with other parenting and autism-focused creators, as well as potentially developing online courses or workshops to deepen her connection with her audience and monetize her expertise.

Bottom Line

Mayra Gaiato is a powerful voice in the parenting and autism awareness community. Brands looking to connect with this audience should seriously consider partnering with her. For Mayra, focusing on SEO optimization for her videos and further diversifying her content formats (perhaps Q&As or live streams) could help her reach even more people.