this is MONSTERS

Overview

this is MONSTERS is captivating nearly 800,000 subscribers on YouTube with their unique blend of true crime storytelling, dark humor, and historical context. This Netherlands-based, English-speaking creator dives deep into chilling tales, often with a comedic twist, making them stand out in the crowded true crime space. While their global ranking sits around #2,197,383, their engaging content and dedicated following suggest a strong potential for continued growth and wider recognition.

Performance At A Glance

this is MONSTERS is steadily building their subscriber base, growing at a rate of 0.25% per month. While this might seem modest, it reflects consistent audience development. Their fans are super engaged with their content, boasting an impressive average engagement rate of 4.72% – meaning people aren't just watching, they're liking, commenting, and sharing! CreatorDB gives them a score of 71/100, indicating strong overall performance and areas where they can continue to refine their strategy. While their language and global rankings could use some work, their country ranking, within the top 82%, shows a strong local presence.

What They Create

this is MONSTERS primarily creates long-form YouTube videos, punctuated by a few shorts and a growing presence on Instagram with posts and reels. Their content focuses on true crime narratives, often exploring historical events or psychological aspects of criminal behavior. For example, their video "Their Life of Luxury Only Cost One Person Their Life" explores a dark tale with over 88,000 views, showcasing their ability to draw in viewers with compelling storytelling. With titles like "They Were Expecting Santa Claus, But Instead They Got a Monster," they blend the macabre with a touch of dark humor, which is a key part of their appeal.

Why They're Great & Where They Can Grow

this is MONSTERS excels at crafting compelling narratives, blending true crime with humor, and consistently delivering engaging content. Their unique voice and storytelling ability set them apart. An exciting opportunity for them would be to explore more collaborative content with other true crime or comedy creators to reach new audiences. They could also experiment with longer-form podcast episodes, expanding on the topics they cover in their videos and offering a deeper dive for their fans.

Bottom Line

Brands looking for a unique voice in the true crime space should definitely consider partnering with this is MONSTERS. For the creator themselves, focusing on collaborations and potentially expanding into podcasting could be great ways to boost reach and engagement even further.