Chris Bumstead

Overview

Chris Bumstead, or CBUM as he's known to millions, is a bodybuilding icon and a YouTube powerhouse. He's not just about massive muscles; he's built a brand around sharing his knowledge, his lifestyle, and a healthy dose of personality. Ranking within the top 1% of YouTubers globally at #10,180, CBUM has cultivated a dedicated following of over 4.5 million subscribers who are hungry for his training tips, nutrition advice, and glimpses into his daily life. He's a true inspiration for anyone looking to improve their physique and mindset.

Performance At A Glance

CBUM's YouTube channel is thriving! With a subscriber base of 4.52 million, he's growing at a healthy pace. Over the last month, he's seen almost a 1% increase in subscribers, and a nearly 4% jump over the last 90 days – that's serious momentum! Globally, he's in the top 1% of all YouTube channels, and he also ranks impressively within both his country and language categories. But the real magic is his engagement. His fans are super engaged with his content, giving him an average engagement rate of 3.11%. CreatorDB scores him a perfect 100/100, which means he's crushing it in terms of content quality and audience connection.

What They Create

Chris primarily focuses on YouTube content, blending informative videos with personal vlogs. He posts both longer-form videos and shorter, punchier YouTube Shorts. His content spans sports, film & animation, and general lifestyle topics. He covers everything from workout techniques and nutrition advice to vlogs documenting his daily routines. A recent highlight is his short, "Are Cheat Meals Worth It?", which garnered over 47,000 views and a high engagement rate, proving his audience is keen on his insights into diet and discipline. What makes his content stand out is its authenticity and accessibility. He breaks down complex topics into digestible advice, making bodybuilding and fitness feel achievable for everyone.

Why They're Great & Where They Can Grow

CBUM excels at creating engaging and informative content that resonates with a wide audience. His strengths lie in his authenticity, his ability to simplify complex topics, and his consistent content schedule. A great opportunity for Chris would be to explore collaborations with other fitness influencers or brands to reach new audiences. He could also experiment with live Q&A sessions to directly interact with his fans and build even stronger relationships.

Bottom Line

For brands, Chris Bumstead is a golden opportunity. His high engagement and dedicated following make him a powerful influencer in the fitness and lifestyle space. For Chris, continuing to diversify content formats and engage directly with his audience will only solidify his position as a top-tier creator.