Nikolai Aksenov

Overview

Nikolai Aksenov is carving out a serious space for himself in the automotive world on YouTube. With a dedicated fanbase of over 470,000 subscribers, he's not just posting about cars; he's sharing his passion, one video and short at a time. Ranking in the top 6% of all YouTubers globally, and top 5% in the USA, Nikolai is clearly connecting with viewers who love all things automotive. His channel offers a glimpse into the world of cool cars, from luxury models to everyday rides, and his engaging style keeps fans coming back for more.

Performance At A Glance

Nikolai's audience is steadily growing, currently at a rate of 1.68% per month, which is a solid pace. His fans are pretty engaged too, with an average engagement rate of 3.90% – that means they're liking, commenting, and sharing his content! He’s performing well, but has room to improve, as indicated by his CreatorDB score of 66/100. This score suggests there's potential to optimize his content strategy and further boost his reach and impact.

What They Create

Nikolai's YouTube channel is a hub for car enthusiasts. He creates a mix of longer-form videos (70 to date) and short, snappy YouTube Shorts (a whopping 622!). He covers a wide range of automotive topics, from luxury and sports cars to more accessible consumer vehicles. Recently, his Shorts have been particularly popular. For example, his "It's mint!" short, showing off a pristine car, racked up over 428,000 views and 12,000 likes, showing how much viewers enjoy a well-presented and visually appealing car. Nikolai’s content shines because of its authentic, relatable, and visually driven format.

Why They're Great & Where They Can Grow

Nikolai excels at creating visually appealing content, building a strong connection with his audience, and staying consistent with a high volume of Shorts. A great opportunity for him would be to collaborate with other automotive influencers or dive deeper into specific car models with more in-depth reviews.

Bottom Line

Nikolai Aksenov is a rising star in the automotive YouTube space. Brands looking for a passionate and engaging influencer should definitely consider partnering with him. Nikolai could also benefit from experimenting with different video lengths and formats to see what resonates best with his audience and further boost his CreatorDB score.