Overview

Mango Street is your go-to source for all things photography and filmmaking, delivered with a healthy dose of DIY spirit and tech-savvy tips. Primarily on YouTube, they've built a loyal following of over 1.1 million subscribers by breaking down complex topics into easy-to-understand lessons. They're not just about the technical stuff; they also explore the creative side, offering inspiration and guidance for capturing stunning visuals. While their global reach is impressive, ranking them in the top 4% of creators worldwide, their real strength lies in their ability to connect with aspiring creatives.

Performance At A Glance

Mango Street is consistently growing, with a steady growth rate of around 0.8% per month. Their audience is highly engaged, boasting an average engagement rate of almost 3%, which is fantastic! This means their fans are actively liking, commenting, and sharing their content. They hold a respectable spot within the top 5% of creators in both the US and English-speaking communities. Their CreatorDB score of 90 out of 100 shows they're doing almost everything right, indicating strong content quality, audience engagement, and overall platform performance.

What They Create

Mango Street serves up a diverse mix of content, primarily focused on photography, filmmaking, and tech. You'll find everything from in-depth tutorials and DIY projects to camera and software reviews. They leverage YouTube videos and shorts, along with Instagram posts and reels, to connect with their audience. Their recent content includes videos like "youtube is broken." which garnered over 12,000 views, sparking a conversation about the platform's current state. Another recent video, "Why You Are Unhappy" reflects a deeper side, exploring philosophical ideas through the lens of visual storytelling. What makes their content stand out is their clear, concise explanations, combined with stunning visuals and a relatable, friendly approach.

Why They're Great & Where They Can Grow

Mango Street excels at breaking down complex topics, creating visually appealing content, and fostering a strong sense of community. They're also great at staying on top of trends, incorporating relevant tech and topics into their videos. One exciting opportunity would be to explore more collaborations with other creators in the photography and filmmaking space. Another avenue for growth could be expanding their presence on platforms like TikTok, where short-form video content thrives.

Bottom Line

For brands looking to partner with a creator who can reach a highly engaged audience of aspiring photographers and filmmakers, Mango Street is an excellent choice. For Mango Street, leaning more into behind-the-scenes content or offering exclusive workshops could further deepen their connection with their fans.