TVBS NEWS

Overview

TVBS NEWS is your go-to source for Cantonese news, bringing the world to viewers in Taiwan and beyond! Primarily focused on YouTube, TVBS NEWS delivers everything from breaking news to in-depth coverage of current events, entertainment clips, and a peek into Taiwanese culture and society. With a solid 3.5 million+ followers, they've built a strong community, and their channel ranks impressively, sitting in the top 7,200 in Taiwan and holds a top 91% Language Ranking. It's clear they're a major player in Cantonese-language news content.

Performance At A Glance

TVBS NEWS is showing consistent growth, adding 0.77% to their follower base in the last 30 days – not bad at all! Their global ranking puts them in the top 93% of all channels, showing their wide reach. What's really impressive is their engagement rate of 1.94%. That means their fans are super engaged with what they're posting, liking and commenting on the news and stories they share. Their CreatorDB score is a stellar 91/100, marking them as a high-quality content creator. This score suggests they are fulfilling audience needs with quality content.

What They Create

TVBS NEWS pumps out a mix of news videos, snappy YouTube Shorts, and even some content on TikTok. They cover a wide range of topics, from local crime reports to international happenings, economic trends, and cultural stories. For instance, their recent videos cover topics like a repeat offender being apprehended again by the same police officer, a fire near a train station, and a tragic fire at a popular night market. They even feature international news from CNN, like the incredible story of a paraglider who survived a fall from a great height into the ocean! Their content stands out because it's timely, relevant, and delivered in Cantonese, catering to a specific and engaged audience.

Why They're Great & Where They Can Grow

TVBS NEWS excels at delivering timely news updates, offering a diverse range of topics, and maintaining consistent engagement with their audience. They're also great at using multiple formats, from long-form videos to short, attention-grabbing clips.

Looking ahead, TVBS NEWS could explore more interactive content, such as live Q&A sessions with news anchors or audience polls on current events. They could also experiment with more user-generated content, featuring stories and perspectives from their viewers.

Bottom Line

For brands looking to reach a Cantonese-speaking audience interested in news and current events, TVBS NEWS is a fantastic partner. For TVBS NEWS themselves, focusing on community engagement and exploring new content formats could take their channel to the next level!