Y&D

Overview

Y&D is a verified content creator from Indonesia who's making waves across YouTube, Instagram, and TikTok, with YouTube being their main stage. They've built a strong following of over 1.7 million fans by diving into a captivating mix of movie recaps, gaming montages, and cultural travel vlogs. Think exciting film summaries, fun gaming moments, and glimpses into different cultures—all rolled into one! While their global ranking is around the top 78% at #3,776,803, their unique content mix keeps their audience coming back for more.

Performance At A Glance

Y&D boasts an impressive audience of over 1.7 million, and they're growing at a solid pace! They've seen a 3.03% growth in the last 30 days, which is fantastic. While their global and regional rankings are still developing (around the top 76-79% in Indonesia and for Indonesian-language content), their engagement is where they really shine. Their fans are super engaged with their content, averaging a strong 3.95% engagement rate. Their CreatorDB score of 75/100 shows they're doing a lot right, indicating a good balance of audience size, engagement, and content quality.

What They Create

Y&D's content is a vibrant mix of videos, shorts, and posts across platforms. On YouTube, they primarily create longer videos – over 300 so far! They also dabble in YouTube Shorts, Instagram Reels, and TikTok videos. A lot of their recent YouTube content focuses on "ALUR CERITA FILM" – or film plot summaries – which seem to be hitting the mark. For example, a video titled "Ketika Truck Terakhir Menerobos Ribuan Mayat Hidup Di Kota Mati - ALUR CERITA FILM" (When the Last Truck Breaks Through Thousands of Living Corpses in the Dead City - FILM STORYLINE) has racked up over 263,000 views! Their ability to condense and present film narratives in an engaging way is definitely a winning formula.

Why They're Great & Where They Can Grow

Y&D is excellent at crafting engaging film summaries, tapping into popular genres like action, sci-fi, and horror. Their consistent output and strong engagement rate are also major strengths. One exciting opportunity for growth could be to collaborate with other Indonesian creators or even film distributors to create even more buzz around their film summaries. Exploring longer-form content, such as behind-the-scenes looks at Indonesian filmmaking or interviews with actors, could also attract a wider audience.

Bottom Line

Y&D offers brands a fantastic opportunity to reach a highly engaged Indonesian audience, particularly those interested in film and gaming. For Y&D, focusing on SEO optimization for their Indonesian-language titles and descriptions could significantly boost their discoverability. Experimenting with interactive elements like polls or Q&As within their videos could also further increase engagement and build a stronger community.