Hullsome

Overview

Hullsome is your go-to YouTube creator for all things geocaching and DIY adventure! With a dedicated following of 1.4 million, Hullsome transforms everyday locations into interactive treasure hunts, sharing the thrill of the find with a global audience. Ranked in the top 98% of YouTubers worldwide, Hullsome is putting geocaching on the map, one hidden cache at a time.

Performance At A Glance

While Hullsome's growth has been relatively stable recently, they've seen nearly 1% growth in the last 90 days, showing they're steadily expanding their reach. They rank in the top 98% globally, demonstrating their strong position on YouTube. Their fans are super engaged with their content, boasting an average engagement rate of 2.88%, which is impressive for a channel of their size. CreatorDB gives them a score of 89/100, highlighting their consistent quality and audience connection.

What They Create

Hullsome primarily creates YouTube Shorts and longer-form videos centered around the exciting world of geocaching and DIY projects. They take viewers along on their hunts for cleverly hidden caches, often showcasing intricate puzzles and unique locations. One recent standout is the Short, "Magic Alarm or Hidden Geocache? Always love an interactive hide!" which has racked up over 580,000 views and tons of likes, proving that people are loving the interactive element. Another popular short features a doorbell geocache, showing that Hullsome is bringing geocaching to everyday life. What makes Hullsome's content stand out is their enthusiasm, creativity, and the sense of community they foster around the hobby.

Why They're Great & Where They Can Grow

Hullsome really excels at making geocaching accessible and exciting to a broad audience. Their passion is contagious, and they're masters at crafting engaging Shorts that hook viewers instantly. They also do a great job of highlighting the community aspect of geocaching. An exciting opportunity for Hullsome could be to collaborate with other travel or outdoor adventure creators to introduce geocaching to new audiences. They could also explore creating longer-form videos that delve deeper into the history and techniques of geocaching.

Bottom Line

For brands looking for a unique and engaging creator to partner with, Hullsome is a fantastic choice, especially for those in the outdoor, adventure, or DIY space. To level up their game, Hullsome could consider experimenting with more interactive elements in their videos, such as polls or Q&A sessions, to further boost engagement.