Claudia Sheinbaum Pardo

Overview

Claudia Sheinbaum Pardo is making waves online! As a prominent political figure from Mexico, she's connecting with over 13.2 million followers across YouTube, Instagram, and TikTok. She's especially popular on TikTok, where she shares insights into her work and life. Claudia's content lands her in the top 1% of creators globally, ranking around #123,851 worldwide and #3,516 in Mexico. She's using social media to bring politics closer to the people, offering a behind-the-scenes look at her activities and policies.

Performance At A Glance

Claudia's audience is substantial and continues to expand. While her 30-day growth is a solid 0.58%, she's experiencing slightly slower growth in the short term at 0.04% over the last 7 days. She's in the top 99% of creators in Mexico and top 98% of English-speaking creators. What's really impressive is how engaged her fans are – her average engagement rate is a strong 6.61%. CreatorDB gives her a score of 86/100, showing she's doing a great job overall with her content strategy and audience connection.

What They Create

Claudia's content mix is diverse, spanning YouTube videos and Shorts, Instagram posts and Reels, and of course, TikTok videos. She covers a range of topics, from personal vlogs and city travel to news and politics. A recent YouTube Short, "Results in the State of Mexico with the second phase of the Fourth Transformation," garnered over 105,000 views and 12,000 likes, demonstrating strong interest in her policy updates. Another successful video, "Congresos Feministas de Yucatán en 1916, base del sufragio femenino," showed that even historical content can resonate deeply with her audience, boasting a remarkable 22.95% engagement rate. Her content stands out by blending political updates with glimpses into her personal life and travels.

Why They're Great & Where They Can Grow

Claudia excels at using short-form video to communicate complex topics in an accessible way. Her high engagement rates show she's connecting with her audience on a personal level. Her ability to blend political updates with more personal content is also a strength. To grow even further, she could explore more collaborative content with other creators or influencers, especially those with audiences interested in Mexican culture, politics, or travel. She could also experiment with interactive formats like Q&As or polls to boost engagement even higher.

Bottom Line

For brands looking to partner with a politically engaged and socially conscious creator, Claudia Sheinbaum Pardo is a fantastic option. For Claudia, consider increasing content output on Instagram, which seems underutilized, and explore partnerships to broaden her reach.