BRAMASTA VRL

Overview

BRAMASTA VRL is a popular Indonesian content creator who's built a strong following of over 4.3 million on YouTube. Verified and recognized, BRAMASTA VRL entertains and educates, blending cooking content with lifestyle insights. While ranking among the top 100% of creators globally (at #10,924), their Vietnamese language content has carved out a niche audience, ranking #113 amongst other Vietnamese-speaking creators. They're a familiar face to many in Indonesia, holding a rank of #533 in the country.

Performance At A Glance

BRAMASTA VRL has a massive audience of 4.32 million subscribers, but their growth has plateaued recently. They're not currently experiencing significant audience expansion. While they hold impressive global and regional rankings, their average engagement rate sits at 0.00%, and their average views are at 0. Their CreatorDB score is 53/100, indicating there's room to improve content strategy and audience interaction.

What They Create

BRAMASTA VRL's content spans education and entertainment, with a focus on cooking (Howto & Style). They primarily use YouTube Shorts, having uploaded 199 versus only 7 longer-form videos. A recent Short titled "Anak muda ingkar janji ❌Anak muda pegang janji ✅" (Young people break promises ❌ Young people keep promises ✅) garnered over 9,500 views, showcasing their ability to connect with viewers through relatable themes. They often create content around their personal life and activities, as seen in their short about attending Bunda Sarni's inauguration. Their strength lies in their ability to create relatable short-form content.

Why They're Great & Where They Can Grow

BRAMASTA VRL excels at creating short, engaging content that resonates with their audience, particularly on topics related to everyday life and current events. Their ability to connect with viewers in the Vietnamese language is also a significant strength. An exciting opportunity for them would be to experiment with more interactive content like Q&A sessions or live streams to boost engagement. Also, going back to doing long form content might help reach a new audience.

Bottom Line

For brands, BRAMASTA VRL offers access to a large Indonesian audience. For BRAMASTA VRL, focusing on boosting engagement through interactive content and diversifying content formats could unlock significant growth potential.