Drew Binsky

Overview

Drew Binsky is a travel-obsessed content creator who's built a massive following by exploring the world and sharing his adventures. With over 2.1 million followers on Instagram, his main platform, Drew brings a unique perspective to travel content, focusing on cultural experiences and budget-friendly explorations. He's a well-established voice in the travel space, holding a global ranking in the top 2% of creators. Drew's knack for finding interesting stories and his down-to-earth approach make his content both informative and incredibly engaging.

Performance At A Glance

Drew's audience is sizable and steadily growing! Over the last 30 days, he's seen nearly a 1% increase in followers, which is solid growth for someone already so well-established. Globally, he ranks in the top 2% of all creators, and within the US, he's in the top 3%. What's really impressive is how engaged his fans are – his average engagement rate is a healthy 2.03%, showing that people aren't just following, they're actually watching and interacting with his content. CreatorDB gives him a score of 94/100, which is basically an A grade, meaning he's killing it!

What They Create

Drew’s content is all about travel and events, with a focus on vlogs, travel guides, cultural travel, and solo adventures. He covers a ton of universal topics, from food to tourism. His main formats are YouTube videos and shorts, along with Instagram reels. A recent series that's been performing well explores "What Can $10 Get You" in different countries. For example, his video about Bangladesh racked up over 193,000 views, while his look at Romania got a solid 37,000+ views. Drew's content stands out because he's not just showing pretty pictures; he's giving practical insights into different cultures and economies.

Why They're Great & Where They Can Grow

Drew excels at creating relatable travel content, finding unique angles (like the "$10" series), and fostering genuine engagement with his audience. He's built a solid brand around accessible and informative travel. An exciting opportunity would be to create more interactive content, like polls or Q&A sessions, to further boost engagement on Instagram. Also, building out his Instagram posts more to make them a more active part of his content mix.

Bottom Line

For brands looking to connect with a travel-savvy audience, Drew Binsky is a fantastic partner. For Drew, focusing on consistent Instagram posting and exploring more interactive content formats could take his already impressive performance to the next level.