Pokémon Indonesia

Overview

Pokémon Indonesia is the place to be for Indonesian Pokémon fans! This verified channel, boasting a massive following of over 19.7 million across YouTube and Instagram, is a vibrant hub for all things Pokémon. Primarily focused on YouTube, they deliver a constant stream of content that keeps their audience hooked. While ranked in the top 98% globally at #318,559, Pokémon Indonesia is a powerhouse for Indonesian speakers. Their content resonates deeply, creating a dedicated and engaged community.

Performance At A Glance

Pokémon Indonesia has a massive following and they're steadily growing their audience, with a 1.04% increase in the last 30 days and 3.17% growth over the past 90 days. While their global and country rankings are in the top 98%, there's definitely room to climb! Their fans are pretty engaged with their content, showing an average engagement rate of 0.73% – a solid number considering their large audience. Their CreatorDB score is 66/100, which indicates a good foundation but also highlights areas where they can further optimize their content strategy.

What They Create

Pokémon Indonesia serves up a diverse mix of Pokémon-themed content, including videos, shorts, and posts. Their YouTube channel is the main stage, featuring everything from gaming content and animated shorts to highlights and collaborations. Recently, they've been teaming up with JKT48 for some fun game show episodes! For example, the "MEGA TOURNAMENT GAME SHOW Episode 2 Round 1" video racked up nearly 17,000 views and a strong engagement rate of 2.32%. They also have some engaging shorts like the recent content of meeting Pikachu at Palembang Indah Mall! What makes their content stand out is its localization for the Indonesian audience, making it relatable and accessible to local fans.

Why They're Great & Where They Can Grow

Pokémon Indonesia excels at creating localized content that resonates with Indonesian Pokémon fans. Their partnership with JKT48 is a smart move, blending Pokémon enthusiasm with local celebrity appeal. They're also great at diversifying their content formats, using both longer videos and engaging shorts.

An exciting opportunity for them would be to explore more interactive content, like live streams or Q&A sessions with fans. They could also dive deeper into specific aspects of the Pokémon universe that are popular in Indonesia, like the trading card game or competitive battling.

Bottom Line

For brands looking to tap into the Indonesian gaming market, Pokémon Indonesia is a fantastic partner. For the creator, focusing on increasing the frequency of high-engagement content like shorts, and experimenting with more interactive formats, could help boost their rankings and further connect with their audience.