Hey It's Dena

Overview

Hey It's Dena is a Taiwanese content creator making waves on YouTube and Instagram with her engaging personality and musical talent! Dena shines through her videos, shorts, and posts, sharing everything from relatable everyday moments to original songs and lyric videos. With over 328,000 followers, Dena is building a strong community, and while she's already in the top 91% of creators globally, her unique blend of music and lifestyle content has the potential to reach even greater heights.

Performance At A Glance

Dena's audience is substantial, but her growth has been slightly negative recently, showing a -0.26% decrease over the last 30 days. However, she is showing positive growth over the last 90 days at 0.88%. This indicates potential for improvement in consistently attracting new viewers. She ranks within the top 94% of creators in both Taiwan and the broader Mandarin-speaking community. Her fans are pretty engaged with her content, showing an average engagement rate of 2.36%. Her CreatorDB score is 44/100, suggesting there's room to optimize her content strategy and boost her overall impact.

What They Create

Dena crafts a mix of content, primarily on YouTube with a good mix of full-length videos and Shorts, and supplements this with posts and Reels on Instagram. She covers topics ranging from daily life in Taiwan to singing and music-related content. Recently, her original music has been a standout. For example, her lyric video for "Dena - 不管最後的結局 (Official Lyric Video)" has resonated well with fans, boasting a strong engagement rate of 7.12%. Her content really stands out because of its authenticity and personal touch, making viewers feel like they're connecting with a real person.

Why They're Great & Where They Can Grow

Dena's strengths lie in her genuine personality, musical talent, and ability to connect with her audience through relatable content. One exciting opportunity would be to collaborate with other Taiwanese creators to broaden her reach. Another avenue to explore is creating more behind-the-scenes content showcasing her music production process, which could further engage her musically-inclined audience.

Bottom Line

Hey It's Dena is a promising creator with a strong foundation. Brands looking for authentic collaborations in the Taiwanese market should definitely consider partnering with her. For Dena, focusing on consistent content uploads and exploring collaborations could be key to unlocking even greater growth and engagement.