Naphat Siangsomboon นาย ณภัทร

Overview

Naphat Siangsomboon, known as นาย ณภัทร, is a fascinating creator with a global reach, engaging a dedicated audience with diverse content ranging from educational insights to lifestyle features. Primarily active on Instagram, where he boasts over 8.9 million followers, he’s a recognized figure in Thailand (ranking #52) and among Japanese-speaking creators (ranking #64), showcasing his cross-cultural appeal. While his global ranking sits at #45,459, it's his ability to connect with audiences across languages and platforms that truly sets him apart.

Performance At A Glance

Naphat’s audience is substantial and still growing! While the 30-day growth of 0.19% might seem modest, the 90-day growth of 2.08% points to healthy, sustained expansion. His fans are pretty engaged, too, with an average engagement rate of 1.06%. This means people aren't just passively following, they're actually interacting with his content! His CreatorDB score of 63/100 suggests there's room for improvement, but it also highlights his current solid standing.

What They Create

Naphat is all about variety! He creates a mix of videos, shorts, and posts across YouTube and Instagram. His content spans several categories, from "Howto & Style" and "Entertainment" to more serious topics like "News & Politics" and "Science & Technology." Recent YouTube videos showcase his diverse interests, like a deep dive into the US stock market and a training session for upper body strength. One standout is "頭の中を瞬時に言葉にする言語化トレーニング" which translates to "Language Training to Instantly Put Thoughts into Words" and has garnered over 34,000 views, proving his audience is keen on self-improvement content. His willingness to tackle diverse subjects is what makes his content really interesting.

Why They're Great & Where They Can Grow

Naphat excels at creating diverse content, tackling complex topics in an accessible way, and maintaining a good level of engagement with his audience. He's built a strong foundation. One exciting opportunity would be to further refine his content strategy based on platform. For example, tailoring shorter, more visually driven content specifically for Instagram Reels. Also, given the success of his self-improvement video, exploring more content in that vein could be a win!

Bottom Line

Naphat Siangsomboon is a versatile creator with a solid foundation and a growing audience. For brands looking to reach a diverse, engaged audience in Thailand and beyond, he's a great potential partner. For Naphat, focusing on platform-specific content and niche topics where he sees high engagement could really take his channel to the next level.