Overview

WB Kids is a powerhouse in the world of children's entertainment on YouTube, bringing joy to over 33 million followers with their classic cartoon characters. From Bugs Bunny's zany antics to Tom and Jerry's hilarious chases, WB Kids offers a nostalgic trip for parents and a fun introduction for a new generation. While ranking at #6,998 globally, they hold a solid position as a top creator in the kids' entertainment space. They're a go-to source for family-friendly fun, serving up beloved characters in fresh, engaging ways.

Performance At A Glance

WB Kids boasts a massive following and while their growth rate is steady, it's not explosive, currently around 0.32% monthly. Their global ranking puts them in the top tier of YouTube channels, and they hold similarly strong positions within the US and English-speaking content landscapes. Their fans are pretty engaged, with an average engagement rate of 0.61%, which is solid for a channel of this size. Their CreatorDB score of 70/100 signals a good overall performance, suggesting consistent content and audience reach.

What They Create

WB Kids specializes in content centered around iconic Warner Bros. characters. Think classic cartoons like Tom and Jerry, Looney Tunes, and Scooby-Doo! They produce a mix of full-length videos and YouTube Shorts, as well as occasionally posting on Instagram. Recently, their "Funniest Sports FAILS! ⚽️😖 | Tom & Jerry" video served up classic slapstick humor and grabbed over 171,000 views. Another highlight? The "Bugs Bunny VS Ice Skater!" short, showcasing Bugs' competitive spirit in a bite-sized format. Their content stands out due to its timeless appeal and consistent quality.

Why They're Great & Where They Can Grow

WB Kids excels at leveraging nostalgia and providing recognizable, trusted entertainment for children. They're also great at optimizing for search with relevant keywords and using familiar characters to draw in viewers. An exciting opportunity for WB Kids would be to explore more interactive content, like polls or Q&As with voice actors. Another avenue to explore could be localized content, translating their videos into other languages to engage a wider global audience.

Bottom Line

For brands seeking a partnership, WB Kids offers access to a massive, family-friendly audience and instant brand recognition through their iconic characters. For WB Kids, focusing on increasing engagement through interactive content and exploring localized content could unlock even greater potential.