Overview

Meet ADUSHKINA, a Russian-speaking content creator taking the digital world by storm! With a massive following of over 19 million fans, primarily on TikTok, she’s a force to be reckoned with. Currently ranked among the top creators globally (around #29,315), and within the top 500 in Russia, ADUSHKINA entertains her audience with a vibrant mix of vlogs, comedy, music, and film-related content. Think of her as your fun, relatable friend sharing her life and creative passions online.

Performance At A Glance

While ADUSHKINA boasts an enormous fanbase, her growth has seen a slight dip recently, showing a -0.10% decrease over the last 30 days. This isn't necessarily a cause for alarm, but something to keep an eye on. Her engagement rate sits at a solid 2.66%, meaning her fans are pretty active when it comes to liking and commenting on her content. Her CreatorDB score is 56/100, suggesting there's room to optimize her content strategy further. Overall, she's a major player, but fine-tuning her approach could unlock even greater potential.

What They Create

ADUSHKINA's content is a diverse blend of short-form videos across platforms like YouTube, Instagram, and TikTok. She dabbles in everything from vlogs and entertainment to music and comedy, offering something for everyone. A recent standout is her "GRWM на бал!🩰" (Get Ready With Me for the Ball) short, which racked up over 467,000 views, showcasing her charm and relatable personality. Another interesting piece is her attempt to launch a dance trend with the hashtag #ХалвойПлачу, showing her creative ambition. Her content shines with its authentic, youthful energy and focus on trending topics.

Why They're Great & Where They Can Grow

ADUSHKINA excels at creating engaging short-form content, particularly "Get Ready With Me" style videos, and tapping into current trends. Her large audience and high engagement rate point to a strong connection with her fans. A potential area for growth lies in diversifying her content formats further and exploring more collaborative opportunities. For example, she could create longer-form content on YouTube to build deeper connections with her audience or partner with other creators on shared projects.

Bottom Line

For brands looking to tap into a massive, engaged Russian-speaking audience, ADUSHKINA is an excellent choice. For ADUSHKINA herself, focusing on consistent posting and experimenting with different content styles (perhaps some tutorials or behind-the-scenes content) could help reignite growth and further solidify her position as a top creator.