MOGUMOGU - Food Entertainment - モグモグ

Overview

MOGUMOGU - Food Entertainment - モグモグ is your go-to creator for drool-worthy food adventures! This Japanese content creator serves up a delicious blend of food travel, cooking how-tos, and pure food entertainment, primarily on YouTube. With a massive following of nearly 3.8 million, MOGUMOGU takes viewers on culinary journeys, showcasing everything from premium stone steaks to artistic soft serve ice cream. While ranking within the top 98% of creators globally (#362,500), MOGUMOGU’s unique perspective on food culture makes for seriously engaging content.

Performance At A Glance

MOGUMOGU has built a substantial audience, but lately, growth has been fairly stable. While 90-day growth shows almost 1% increase, recent weeks have seen slight dips. Still, almost 4 million followers is nothing to scoff at! Their global ranking puts them in the top tier of content creators. Their engagement rate is a solid 3.78%, meaning their fans are super engaged with what they're putting out. CreatorDB gives them a score of 64/100, indicating there's room to optimize and further boost their impact.

What They Create

MOGUMOGU's content spans across YouTube videos and Shorts, Instagram posts and Reels, and TikTok videos. They excel in creating visually appealing food content, exploring different cuisines, and highlighting unique dining experiences. For instance, one recent Short features "Chef Rush x Bar Centifolia," clocking in at over 4.4 million views and showing off a special collaboration. Another popular Short showcases the art of "Grandma’s Artistic Soft Serve Ice Cream," proving that simple, visually delightful content can be a hit. Their videos and shorts are captivating because they blend food with culture, travel, and a dash of personality.

Why They're Great & Where They Can Grow

MOGUMOGU's strengths lie in their visually appealing presentation, diverse food-related content, and strong engagement rate. They're masters at making food look irresistible! To capitalize on their audience, they could explore longer-form content on YouTube to delve deeper into the stories behind the food. They could also experiment with collaborative videos with other food creators or chefs to reach new audiences and bring fresh perspectives to their channel.

Bottom Line

For brands looking to partner with a food-focused creator, MOGUMOGU offers a large, engaged audience and visually stunning content. For MOGUMOGU, consider diversifying content formats and exploring collaborations to boost growth and solidify their position as a top food entertainment channel.