Babi

Overview

Babi is a Brazilian content creator making waves on YouTube and Instagram! With nearly 5 million followers, she's built a strong community around her diverse content, which ranges from gaming and sports to comedy sketches and family travel vlogs. While her global ranking sits at #1,418,459, placing her in the top 91% of all creators, Babi's down-to-earth personality and relatable content keep her audience coming back for more. Her videos offer a glimpse into her life, blending entertainment with genuine connection.

Performance At A Glance

Babi's got a massive fanbase, but her growth has been a little slow lately. While she's seen some positive gains over the last 30 days (0.01%), the past 90 days show a slight dip (-0.19%). Even with this, her fans are super engaged with her content, averaging an engagement rate of 3.20% and around 78,505 views per video. Her CreatorDB score is a whopping 98/100, which basically means she's doing an amazing job creating quality content that resonates with her audience. She's also crushing it locally, ranking at #578 in Brazil.

What They Create

Babi's content is a fun mix of everything! She posts both longer YouTube videos and shorter, snackable YouTube Shorts, along with Instagram posts and Reels. She dives into gaming, especially sports games like FIFA, shares hilarious comedy sketches, and even documents her family's travel adventures.

One recent video, "TUDO ACABOU? RESPONDENDO AS PERGUNTAS DE VOCÊS" (Is it all over? Answering your questions), racked up over 119,000 views and 14,000 likes, showing her audience appreciates her openness and honesty. Another highlight is "Did I get the trophy? Having fun at Mineirão!", boasting a stellar 15% engagement rate, proving her audience loves seeing her having fun and experiencing new things.

Why They're Great & Where They Can Grow

Babi really shines at connecting with her audience on a personal level, creating diverse content that appeals to a wide range of interests, and maintaining a high level of engagement. To boost growth, she could explore collaborations with other Brazilian creators in similar niches. Also, given the strong performance of her travel content, focusing on creating more travel-related videos could be a winning strategy.

Bottom Line

Babi is a fantastic creator with a dedicated fanbase, making her a great partner for brands looking to connect with the Brazilian market. For Babi, experimenting with more frequent posting on YouTube Shorts and leaning into trending challenges could attract new viewers and revitalize growth.