Overview

Meet The Leonardo's, a vibrant Indonesian YouTube channel captivating over 1.2 million subscribers with a mix of how-to's, lifestyle content, and a whole lot of animal love! They've carved a niche for themselves, ranking in the top 98% of YouTube channels globally, and impressively in the top 97% within Indonesia. It's clear they've resonated with a large audience who are tuning in for their unique blend of entertainment and information.

Performance At A Glance

The Leonardo's are on a steady climb, growing at a rate of 0.84% over the last month. Their global ranking puts them at #58,719, and they’re holding strong at #2,744 in Indonesia. What's really cool is how engaged their fans are – their average engagement rate is a solid 1.93%, which is a great sign. CreatorDB gives them a score of 91/100, showing they’re doing a fantastic job overall! This high score suggests their content strategy, audience retention, and overall channel health are in excellent shape.

What They Create

The Leonardo's deliver a diverse range of content, focusing primarily on Howto & Style, Entertainment, and People & Blogs categories. You'll find everything from vlogs about their daily lives to fascinating insights into the world of horses, birds, reptiles, and other exotic animals. They utilize both standard YouTube videos and Shorts to keep their audience entertained.

Take, for instance, their video "MASUK JURANG‼️OKI RENGGA SEBUT KOMIKA PALING GARING & PENDAPATAN AGAK LAEN 200M ⁉️🫣" which racked up nearly 130,000 views, featuring a comedian speaking candidly. Their content stands out because it feels relatable and authentic, often diving into trending topics and featuring interesting personalities.

Why They're Great & Where They Can Grow

The Leonardo's excel at creating engaging content that blends entertainment with practical information, especially their animal-related videos. They're also great at tapping into trending topics and featuring popular figures, leading to high viewership on certain content.

Looking ahead, The Leonardo's could explore collaborations with other Indonesian creators or animal experts to broaden their reach. Expanding their presence on other social media platforms, like Instagram or TikTok, with behind-the-scenes content or animal-related tips could also be a winning strategy.

Bottom Line

For brands looking to connect with a large and engaged Indonesian audience, The Leonardo's are a fantastic partner, especially if the brand is in the pet care, lifestyle, or entertainment space. For The Leonardo's themselves, continuing to experiment with different content formats and focusing on topics that resonate with their audience will help them climb even higher in the YouTube rankings!