Overview

Ekushey Television (ETV) is a major player in the Bangladeshi media landscape, bringing news and political insights to a massive audience on YouTube. With a whopping 4.66 million subscribers, ETV keeps a huge segment of the Bengali-speaking population informed and engaged. Their YouTube channel ranks among the top 10,000 globally and is a significant voice within Bangladesh, showing their wide reach and influence in the region.

Performance At A Glance

ETV's YouTube channel is experiencing solid growth! They're currently expanding at a rate of nearly 2% per month, which translates to a steady stream of new viewers. Their global ranking puts them in the top tier of YouTube channels worldwide, and they hold a strong position within Bangladesh's YouTube scene. Their fans are pretty engaged too, with an average engagement rate of 1.64% on their content. This all adds up to a CreatorDB score of 68 out of 100, indicating good overall performance, but with room for even more improvement!

What They Create

ETV primarily focuses on delivering news and political analysis through both traditional videos and YouTube Shorts. Their content often features interviews, news reports, and discussions on current events. Looking at recent uploads, "Magist্রেটের ওপর চড়াও হওয়ার কারণ জানালেন রুমিন ফারহানা | Rumeen Farhana | Ekushey TV" (Rumeen Farhana explains the reason for attacking the Magistrate) is a great example of their news coverage, sparking discussion and engagement. They also cover a wide range of local stories, like the recent video about farmers in Kushtia turning to tobacco cultivation. ETV's content stands out because it provides timely and relevant information to its Bengali-speaking audience, keeping them informed about important issues.

Why They're Great & Where They Can Grow

ETV excels at delivering timely news, engaging with a large audience, and sparking conversations about important issues. They're also doing a good job of utilizing both long-form videos and short-form content. To take things to the next level, ETV could explore creating more interactive content, such as Q&A sessions with their reporters, or in-depth documentaries on specific topics. They could also experiment with different styles of video editing and graphics to make their content even more visually appealing.

Bottom Line

For brands looking to reach a large and engaged Bengali-speaking audience, ETV is a fantastic partner. For ETV, focusing on increasing viewer interaction and experimenting with new content formats could further boost their reach and engagement.