Sebrae

Overview

Sebrae is a leading Brazilian resource for entrepreneurs, and their YouTube channel reflects that perfectly! With nearly 900,000 subscribers, they're a go-to source for anyone in Brazil looking to start or grow a business. Think of them as your friendly neighborhood business mentor, delivering practical advice and actionable strategies. Their channel ranks in the top 91% in Brazil and top 94% for Portuguese language channels, demonstrating their significant impact and reach within the Brazilian entrepreneurial community.

Performance At A Glance

Sebrae is steadily building their audience, growing at a rate of 0.33% in the last 30 days. That translates to thousands of new entrepreneurs tuning in for their expertise! Globally, their channel ranks in the top 97%, a testament to their consistent content and value. Their fans are pretty engaged too, with an average engagement rate of 5.24%, meaning people aren't just watching – they're liking, commenting, and sharing. Their CreatorDB score of 70/100 indicates strong overall performance, showing they're doing a lot right!

What They Create

Sebrae's YouTube channel is a treasure trove of educational content focused on all things entrepreneurship. They create both longer-form videos and short, snappy YouTube Shorts. A recent video, "ANÁLISE SWOT 2026: O que é? 🤔 Como Fazer MATRIZ SWOT (Exemplo Simples e Prático)" (SWOT Analysis 2026: What is it? 🤔 How to Make a SWOT Matrix (Simple and Practical Example)), is a great example of their approach – tackling complex business concepts in an accessible way. Another recent example is a Short offering "5 DICAS e 5 CUIDADOS que quem empreende precisa ter com a IA 👀" (5 TIPS and 5 CAUTIONS that entrepreneurs need to have with AI 👀), showing their keeping up with current trends. What makes their content stand out is its practical focus and direct relevance to the challenges faced by Brazilian entrepreneurs.

Why They're Great & Where They Can Grow

Sebrae excels at providing actionable advice, creating content tailored to the Brazilian market, and consistently delivering valuable information. One exciting opportunity for them could be expanding their reach through collaborations with other Brazilian business influencers or even creating localized content for different regions within Brazil. They could also explore more interactive content formats like live Q&A sessions with entrepreneurs.

Bottom Line

For brands looking to connect with Brazilian entrepreneurs, Sebrae is a fantastic partner. For Sebrae, focusing on collaborations and experimenting with interactive formats could help them further boost engagement and reach an even wider audience.