YANA CHIRKINA

Overview

Yana Chirkina is a rising star captivating millions with her family-friendly content, primarily on YouTube. This verified creator, with a massive following of over 28 million, blends sports, comedy, and artistic flair into engaging videos and shorts. Yana's global reach is impressive, placing her in the top 100% of creators worldwide, ranking at #5,381 and #23 in her country. Her channel offers a peek into her life, filled with challenges, vlogs, gymnastics, and dance, making her a relatable and entertaining figure for a broad audience.

Performance At A Glance

Yana has a HUGE audience of over 28 million followers, but her growth has been a bit slow recently, showing a slight dip of -0.02% over the last 30 days. However, looking at the bigger picture, she's gained 1.32% in the last 90 days, so she's still on an upward trajectory! Globally, she's doing incredibly well, ranking in the top percentage of creators. Her fans are pretty engaged, with an average engagement rate of 1.06%, and her videos average around 217,856 views. Her CreatorDB score is 60/100, showing there's room to optimize and push her content even further.

What They Create

Yana's content is a delightful mix of sports, comedy, and artistry. She creates both longer YouTube videos and shorter, snackable YouTube Shorts. She also has some presence on Instagram. Her content is family-focused, often featuring challenges, vlogs, gymnastics, and dance routines. A recent short, "Cleaning Gone Wrong 😂🧽 #familyfirst," garnered over 74,000 views, showing the appeal of her relatable and humorous family content. Another popular short, "The Candy Factory Hidden in her phone 📱 🍭 #familyfirst" also did well. What makes Yana's content stand out is its lighthearted and positive vibe, resonating with a wide audience.

Why They're Great & Where They Can Grow

Yana excels at creating relatable and family-friendly content that connects with a broad audience. Her videos are generally positive and humorous, and she is comfortable in front of the camera. And her content mix is great at showing off her and her family's personality and lifestyle. To grow even further, Yana could explore collaborations with other creators in similar niches, or experiment with interactive content like polls or Q&As to boost engagement.

Bottom Line

Yana Chirkina is a fantastic creator with a massive reach and strong potential. For brands, she's a great partner for family-friendly campaigns. For Yana, focusing on consistent content uploads and experimenting with new engagement strategies could help boost growth and solidify her position as a top creator.