Overview

Meet JNY Crochê, your go-to guru for all things crochet! This Brazilian creator is weaving magic on YouTube, Instagram, and TikTok, captivating over 2.2 million followers with their accessible and engaging tutorials. Ranked within the top 89% of creators globally and reaching the top 99% of English-speaking creators, JNY Crochê makes the art of crochet feel easy and fun, one stitch at a time. Whether you're a complete beginner or a seasoned pro, JNY Crochê has something special to offer.

Performance At A Glance

JNY Crochê's audience is huge and still growing! They're currently growing at a rate of 0.58% per month, adding fresh faces to their crochet community all the time. Globally, they're in the top 89% of creators, but when it comes to English-speaking creators, they're crushing it in the top 99%! Their fans are super engaged, with an average engagement rate of 4.04%—that means folks are really connecting with their content. All this adds up to a CreatorDB score of 74/100, showing they're doing a fantastic job!

What They Create

JNY Crochê creates educational and entertaining content focused on crochet techniques. You'll find everything from basic stitches to intricate edging tutorials. They utilize various formats effectively: 571 YouTube videos, 120 YouTube Shorts, 12 Instagram posts, 8 Instagram Reels, and 27 TikTok videos.

One recent YouTube video, "Learn Simple Crochet Edging for Dish Towels ✅ LESSON 1 Crochet edging for Beginners from Zero," received over 2,600 views and a whopping 11.80% engagement rate! Another popular short, "How would you respond to this comment: DOES A BEGINNER NEED TIPS ON YARN AND NEEDLES? YES OR NO?" sparked conversation and racked up over 10,000 views. JNY Crochê's content stands out because it's clear, concise, and encourages interaction.

Why They're Great & Where They Can Grow

JNY Crochê excels at breaking down complex crochet techniques into easy-to-understand lessons, creating engaging short-form content that sparks conversation, and maintaining a consistent and active presence across multiple platforms.

One exciting opportunity would be to explore collaborations with yarn brands or other craft influencers. They could also expand their product offerings with downloadable patterns or even a subscription box featuring exclusive crochet projects.

Bottom Line

For brands looking to connect with a passionate and engaged crafting audience, JNY Crochê is a fantastic partner. For JNY Crochê, focusing on continuing to boost engagement through interactive content and further diversifying content formats could really level up their reach.