Intellipaat

Overview

Intellipaat is your go-to source for boosting your career through tech education! With a massive following of over 12.7 million across YouTube and Instagram, they're a major player in the online learning space. Primarily focused on YouTube, Intellipaat offers a wealth of knowledge on everything from engineering to data analysis, helping individuals upskill and advance their careers. While their global ranking is already impressive at #315,808, placing them in the top 98% worldwide, they're constantly striving to reach even more aspiring professionals.

Performance At A Glance

Intellipaat is steadily expanding its reach, showing a solid 0.78% growth in the last 30 days. That's a good sign that their content resonates with their target audience. Their fans are fairly engaged with their content, with an average engagement rate of 0.74% – showing there is room to grow. While they're a top performer in India, ranking at #428 nationally, and their language ranking sits in the top 98% at #136,933, there's always room to climb higher. Their CreatorDB score is 53/100, indicating a moderate performance across various metrics, suggesting potential for optimization.

What They Create

Intellipaat crafts a diverse range of educational content, primarily through YouTube videos and Shorts. They cover universal topics like data analysis and listicles and academic topics like engineering, making learning engaging and accessible. Recent content includes videos on salary hikes after completing their Investment Banking course and detailed guides to Punjab's top engineering colleges. Their Shorts, like the one on building with GitHub Spark (4,704 views, 69 likes), offer bite-sized learning opportunities. What makes their content stand out is its practical focus on career advancement and real-world applications.

Why They're Great & Where They Can Grow

Intellipaat excels at delivering valuable, career-focused education, creating content in multiple formats (long-form and short-form), and maintaining a consistent presence on YouTube. Exciting opportunities include leveraging Instagram more effectively by creating more engaging Reels focused on quick tips and success stories. They could also experiment with interactive content like Q&A sessions to boost engagement.

Bottom Line

For brands targeting professionals seeking career development, Intellipaat offers a massive and engaged audience. For Intellipaat, focusing on optimizing engagement and expanding their reach on Instagram could significantly enhance their overall performance.