throtl

Overview

throtl is your go-to online destination for all things automotive! Think of them as the ultimate garage crew, bringing you everything from DIY car fixes and project vehicle builds to showcasing luxury rides. They primarily hang out on YouTube, where they've built a massive following of over 5.2 million car enthusiasts. While ranking among the top 99% of creators globally, throtl has carved out a unique space by blending practical advice with aspirational car content.

Performance At A Glance

throtl's audience is HUGE and still growing! They're adding new followers at a rate of about 0.56% per month, which is pretty impressive. They rank in the top 99% of creators both globally and within the USA, showing they've made a real impact. Their fans are super engaged with their content, boasting an average engagement rate of nearly 4%. CreatorDB gives them a score of 64/100, indicating solid overall performance with room to reach even greater heights.

What They Create

throtl pumps out a ton of awesome content, including full-length YouTube videos and short, snappy clips across YouTube, Instagram, and TikTok. They cover everything from fixing up your ride to showcasing dream cars. Recently, their video "Surprising Our EMPLOYEE with His DREAM CAR BUILD! (Full Transformation) BMW M340i" blew up, racking up over 786,000 views! It's a perfect example of their blend of automotive expertise and feel-good storytelling. Their content stands out because it's both informative and entertaining, making car culture accessible to everyone.

Why They're Great & Where They Can Grow

throtl is fantastic at creating engaging, high-production-value automotive content. Their DIY guides are genuinely helpful, and their project car builds are seriously inspiring. They also excel at building a strong community around their brand. An exciting opportunity would be to explore more in-depth collaborations with other automotive creators or brands. Expanding their presence on TikTok with longer-form content, rather than just shorter clips, could also tap into a new audience.

Bottom Line

For brands looking to connect with a passionate automotive audience, throtl is a fantastic partner. For throtl, consider focusing on maximizing TikTok to reach a larger audience and continuing to build community through live streams or Q&A sessions.