Fabiola Melo

Overview

Meet Fabiola Melo, a Brazilian content creator who's captured the hearts of over 5.5 million followers, primarily on Instagram! She's a verified personality crafting a mix of relatable content, from snippets of her daily life to hilarious comedy sketches. While ranking within the top 100% of all creators globally, and solidifying her spot as a notable voice within Brazil (top 99%), Fabiola's unique blend of humor and lifestyle content makes her a relatable and engaging figure.

Performance At A Glance

Fabiola's audience is massive, but her growth rate is currently experiencing a slight dip, with a -0.30% decrease over the last 30 days. Don't let that fool you though, her fans are super engaged with her content, boasting an impressive average engagement rate of 7.47%! Her CreatorDB score of 73/100 shows she's doing a solid job across the board, but there's always room to level up! Her rankings of #84,197 globally, #8,725 in Brazil, and #1,273 among Portuguese-speaking creators shows her strong presence and potential for even greater reach.

What They Create

Fabiola's content is a vibrant mix of lifestyle, comedy, and relatable moments. She's active on both YouTube and Instagram, creating a variety of videos, shorts, and posts. Looking at her recent content, her videos resonate particularly well. For instance, her video "FAÇA UM “QUADRO DE ORAÇÃO” PRA 2025 E VEJA O QUE ACONTECE" (Make a "Prayer Board" for 2025 and see what happens) received over 81,000 views and a fantastic 14.64% engagement rate! She also shares personal stories, like her video about her postpartum experience, which also performed very well, showing she connects with her audience on a deeper level. The blend of personal and comedic content is what makes her channel so unique and engaging.

Why They're Great & Where They Can Grow

Fabiola excels at creating relatable content, fostering high engagement through her personality, and diversifying her content formats across different platforms. A great opportunity for Fabiola would be to experiment further with collaborative content, perhaps with other Brazilian creators in similar niches. She could also leverage her YouTube presence more aggressively, possibly by cross-promoting her Instagram content to drive YouTube subscriptions and vice-versa.

Bottom Line

Fabiola Melo is a strong creator with a loyal following, making her a fantastic partner for brands looking to connect with a Brazilian audience. For Fabiola, focusing on consistent content creation and exploring new collaborative opportunities could boost her growth and further solidify her position in the Brazilian social media landscape.