Разборщик

Overview

Разборщик – think of them as a real-life "How It's Made," but for the Russian-speaking world! This creator dives deep into the production processes of everyday items, from concrete to charcoal, captivating over 1.3 million subscribers on YouTube. While they have a presence on Instagram too, YouTube is definitely their main stage. Their engaging content has propelled them to a global ranking in the top 3%, currently sitting around #458,042.

Performance At A Glance

Разборщик has built a solid and loyal following! They're growing at a steady pace, with a 1% increase in followers over the last 30 days and 3% over the last 90. This growth is consistent, indicating a strong and engaged audience. Speaking of engagement, their fans are super engaged with their content, clocking in an impressive average engagement rate of 6.57%! That's significantly higher than many creators with similar follower counts. Their CreatorDB score of 91/100 confirms this, showing they're doing a fantastic job creating valuable and interesting content. Regionally, they rank in the top 6% in Russia, and top 5% for Russian-language channels.

What They Create

Разборщик's channel is all about demystifying manufacturing processes. They produce high-quality videos that take you behind the scenes of industries you might never have thought about. They primarily post videos on YouTube, but also dabble in Instagram posts and reels. Recent videos include a fascinating look at how artisanal bread is made ("Как делают ремесленный хлеб. Как открыть пекарню. Бизнес пекарня"), and an in-depth exploration of charcoal production ("Как на самом деле производят древесный уголь. Бизнес с минимальными вложениями. Древесный уголь"). These videos aren't just informative; they're visually appealing and presented in a way that keeps you hooked from start to finish. The unique angle and focus on niche topics are what really make them stand out.

Why They're Great & Where They Can Grow

Разборщик excels at creating informative, visually engaging, and niche-focused content. Their high engagement rate proves they've built a strong connection with their audience. A great opportunity for them would be to experiment with longer-form documentaries or even a mini-series diving into the history and future of a specific manufacturing process. Another avenue to explore would be to leverage their Instagram presence more strategically, potentially using it to tease upcoming YouTube videos and engage directly with fans through Q&A sessions.

Bottom Line

For brands looking for a unique partnership, Разборщик offers access to a highly engaged audience interested in manufacturing, technology, and business. For Разборщик themselves, continuing to explore new and interesting production processes, as well as experimenting with different content formats, could further amplify their reach and impact.