Overview

Epitaph Records is a legendary name in the music scene, particularly known for championing punk, rock, and metal bands. With a massive following of over 4.4 million music lovers, primarily on YouTube, they're essentially a tastemaker for alternative sounds. While their global ranking places them in the top 94% of content creators (around #1,165,186), their influence within their specific genre is undeniable. Epitaph doesn't just release music; they curate a vibe, giving a platform to artists who resonate with a dedicated fanbase.

Performance At A Glance

Epitaph's audience is substantial, and they're seeing steady growth. They're growing at about 0.32% each month, which translates to consistent expansion. Their global, country, and language rankings all place them in the top 94% of creators. While there's always room to climb, this shows they have a strong presence. Their fans are super engaged with their content, boasting an average engagement rate of 4.30%. This is fantastic! Their CreatorDB score of 83/100 indicates a solid overall performance, reflecting a healthy balance of audience size, engagement, and content quality.

What They Create

Epitaph's content is all about the music! They primarily share music videos, lyric videos, and short clips featuring their artists across YouTube, Instagram, and TikTok. A recent highlight is Joyce Manor's "I Know Where Mark Chen Lives," which racked up over 91,000 views. They also create behind-the-scenes content, as seen in a recent video featuring Mannequin Pussy and Hayley Williams. What makes their content stand out is the focus on the music and artists themselves. They let the music do the talking, and the fans clearly appreciate it.

Why They're Great & Where They Can Grow

Epitaph excels at music discovery, artist promotion, and building a community around alternative music. Their consistent output of high-quality music videos and behind-the-scenes content keeps fans engaged. Exciting opportunities could be explored by collaborating with other music-focused creators or even leveraging the power of live streams and Q&A sessions with their artists to foster even deeper connections with their audience.

Bottom Line

For brands looking to tap into the alternative music scene, Epitaph Records is a prime partner. For Epitaph, focusing on interactive content and exploring more collaborations could be the key to unlocking even greater growth and solidifying their position as a leading voice in the alternative music world.