Tanner Fox

Overview

Tanner Fox is a YouTube powerhouse, captivating over 17.7 million followers with his high-energy blend of entertainment, adventure, and a touch of daredevilry. While he holds a solid global ranking at #38,087, Tanner's real strength lies in his ability to connect with viewers through vlogs, comedy sketches, and thrilling escapades. From showcasing his impressive car collection to tackling extreme challenges, Tanner’s content offers a glimpse into a life lived on the edge, making him a compelling figure in the online world.

Performance At A Glance

Tanner's got a massive audience, but his growth has plateaued recently. He’s in the top 100% of creators globally, in the USA, and for English-speaking creators. His fans are pretty engaged, with an average engagement rate of 3.34% - that's a solid number! CreatorDB gives him an 85/100, which means he's doing a great job overall with his content strategy and execution. This score highlights his strong presence and consistent output across different platforms.

What They Create

Tanner's content is a mix of adrenaline-pumping adventures and relatable everyday moments. He primarily posts videos on YouTube, with a sprinkling of Shorts, Instagram posts, Reels, and TikTok videos. Recently, his content has focused heavily on cars, like his "IT’S FINALLY DONE! GTR 5.0 REVEAL" video, which garnered almost half a million views and a solid 3.89% engagement rate, showcasing his passion projects. He also shares videos of his adventures, such as "I DID THE 200FT ROPE SWING IN MOAB!", showcasing his adventurous side. His content stands out because of its high production quality and Tanner's genuine enthusiasm.

Why They're Great & Where They Can Grow

Tanner's great at showcasing his personality, creating visually appealing content, and tapping into trending topics. His car-related content is particularly strong. An exciting opportunity for Tanner could be to diversify his content slightly, perhaps with collaborations with other creators in the travel or extreme sports space. He could also experiment more with interactive content like polls or Q&As to boost engagement.

Bottom Line

For brands, Tanner offers a huge reach and a highly engaged audience, particularly attractive for automotive, lifestyle, and adventure brands. For Tanner, focusing on consistent uploads and exploring new content formats could help reignite growth and further solidify his position as a top creator.